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Sinopsis
Change is the only constant. Learn to be a change-maker.
In Imagine It Forward, Beth Comstock, the former vice chair of GE, describes her twenty-five year efforts to be an instigator of change at every level of business. When she first moved from NBC to parent company GE in 1998, she was ignored as a woman in a man's world, treated as an outsider because she didn't have a business background, and ignored as a mere PR person. But CEO Jeff Immelt realized even then that the industrial giant, like so many businesses, had to change fast in order to stay relevant in a world where Google, Facebook, and an explosion of internet companies were transforming how goods and services were marketed, made, and sold.
In a deeply personal journey filled with practical takeaways from two plus decades of initiating change at the top levels of one of the largest corporations in the world, Comstock lays out the challenges, opportunities, tools, and practices needed to embrace change, whatever industry you are in, and make it part of every management decision.
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Acerca del autor
BETH COMSTOCK’s mission is to understand what’s next, navigate change and help people and organizations do the same. She is the former Vice Chair of GE, where she led efforts to accelerate new growth and innovation, initiated GE's digital and clean-energy transformation, seeded new businesses and enhanced GE’s brand value and inventive culture. As President of Integrated Media at NBC Universal, Beth oversaw TV ad revenue and new digital efforts, including the early development of hulu.com.
Written about and profiled extensively in the media, from the New York Times to Forbes, Fortune, and Fast Company, she is also on the Forbes list of the most powerful women in the world.
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Imagine It Forward: Courage, Creativity, and the Power of Change
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Virgin Books, 1900
ISBN 10: 0753545713
ISBN 13: 9780753545713
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Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
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Paperback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR009413559
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Imagine It Forward: Courage, Creativity, and the Power of Change
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Virgin Books, 2018
ISBN 10: 0753545713
ISBN 13: 9780753545713
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Librería: Reuseabook, Gloucester, GLOS, Reino Unido
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Imagine It Forward: Courage, Creativity, and the Power of Change
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Virgin Books, 2018
ISBN 10: 0753545713
ISBN 13: 9780753545713
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Librería: Reuseabook, Gloucester, GLOS, Reino Unido
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Hardcover. Condición: Used; Very Good. Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine. Nº de ref. del artículo: CHL10085446
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Imagine It Forward
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Virgin Books 20/09/2018, 2018
ISBN 10: 0753545713
ISBN 13: 9780753545713
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Librería: AwesomeBooks, Wallingford, Reino Unido
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Condición: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Nº de ref. del artículo: 7719-9780753545713
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Imagine It Forward
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Virgin Books 20/09/2018, 2018
ISBN 10: 0753545713
ISBN 13: 9780753545713
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Librería: Bahamut Media, Reading, Reino Unido
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Condición: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Nº de ref. del artículo: 6545-9780753545713
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Imagine It Forward: Courage, Creativity, and the Power of Change
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Virgin Books, 2018
ISBN 10: 0753545713
ISBN 13: 9780753545713
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Librería: Harry Righton, Evesham, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Hardcover. Condición: Very Good. Estado de la sobrecubierta: Very Good. First Edition. 1st impression. Size: 8vo - over 7¾" - 9¾" tall. Nº de ref. del artículo: 905085
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