The Watchman's Rattle: Thinking our Way out of Extinction - Tapa blanda

Costa, Rebecca D

 
9780753539781: The Watchman's Rattle: Thinking our Way out of Extinction
Tapa blanda
ISBN 10: 0753539780 ISBN 13: 9780753539781
Editorial: Virgin Books, 2011

Sinopsis

Why does it feel as if our most challenging problems today- the worldwide recession, global warming, fast-spreading viruses, terrorism and poverty- aren't getting solved? What if our brain has limits that prevent it from solving such complex problems? If ancient civilisations collapsed because they, too, hit a cognitive limitation, are we headed for a similar collapse, and if so, can it be prevented?
Using historical and modern-day examples, The Watchman's Rattle describes the cognitive gridlock that sets in when complexity races ahead of the brain's ability to manage it. Beginning with the Mayans, Khmer and Roman Empires, Costa shows how the tendency to find a quick fix to problems by focusing on symptoms instead of searching for permanent solutions, leads to frightening long-term consequences: Society's ability to solve its most challenging, intractable problems becomes gridlocked, progress slows and collapse ensues. But, as Costa reveals, there is a growing body of scientific evidence that the human brain can be retrained to comprehend, analyse and resolve massively complex problems. A process of intuitive thinking, which Neuroscientists refer to as 'insight'.
Part history, part social science, part biology, The Watchman's Rattle is sure to provoke, engage and incite change.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Rebecca D. Costa is a sociobiologist whose unique expertise is to spot and explain emerging trends in relation to human evolution, global markets and new technologies. A frequent speaker at the prestigious Renaissance Conference, West Coast Green Conference and major universities, Costa is the former CEO and founder of Silicon Valley start-up, Dazai Advertising Inc., whose clients included Apple, Hewlett-Packard and General Electric. Raised in Tokyo, Japan, Rebecca Costa graduated from the University of California with a BA in Social Sciences and earned an MBA from Santa Clara University. She lives in the central coast of California.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Virgin Books
Año de publicación
2011
Idioma
Inglés
ISBN 10 
0753539780
ISBN 13 
9780753539781
Encuadernación
Tapa blanda
Número de páginas
352
Contacto del fabricante
no disponible
Persona responsable
gpsr@libri.de
gpsr@libri.de

Europaallee 1
Bad Hersfeld
36244
Alemania

Otras ediciones populares con el mismo título

9781593156862: The Watchman's Rattle: A Radical New Theory of Collapse

Edición Destacada

ISBN 10:  1593156863 ISBN 13:  9781593156862
Editorial: CDS Books, 2012
Tapa blanda