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Revenue Management. Hard-Core Tactics For Profit-Making and Market Domination
Publicado por
Orion Business Books, London England, 1997
ISBN 10: 0752810189
ISBN 13: 9780752810188
Antiguo o usado
Soft cover
Librería: The London Bookworm, East Sussex, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Soft cover. Condición: Near Fine. 1st Trade Paperback. Trade Paperback. In the recent frenzy of cost-cutting and reengineering, many companies lost sight of the need for real growth, allowing revenue generation to stagnate or slide as managers sought desperately to reduce costs. In this eye-opening book, the author reminds us that cost-cutting is not enough, and shows how a poerful strategy - Revenue Management - can help any business dramatically improve its bottom line. Emphasizing the importance of building market share through micromarketing, Cross explains how to identify 'lost' revenue opportunities, use marketing intelligence to see the right product to the right consumer at the right time for the right price, and increase profits without increasing production or promotion expenses. It is a strategy that is poised to explode across all industries, and Robert Cross' book should be read by any manager who is aiming to achieve lasting growth and success in their chosen markets. 276 pp. (We carry a wide selection of titles in The Arts, Theology, History, Politics, Social and Physical Sciences. academic and scholarly books and Modern First Editions etc.). Nº de ref. del artículo: 076356
Comprar usado
EUR 7,84
Envío por EUR 28,22
Se envía de Reino Unido a Estados Unidos de America
Se envía de Reino Unido a Estados Unidos de America
Cantidad disponible: 1 disponibles
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Revenue Management Export
Publicado por
Orion Business Books 01 J, 1997
ISBN 10: 0752810189
ISBN 13: 9780752810188
Antiguo o usado
Paperback
Librería: AwesomeBooks, Wallingford, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. Revenue Management Export This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Nº de ref. del artículo: 7719-9780752810188
Comprar usado
EUR 127,29
Envío por EUR 4,84
Se envía de Reino Unido a Estados Unidos de America
Se envía de Reino Unido a Estados Unidos de America
Cantidad disponible: 1 disponibles
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Revenue Management Export
Publicado por
Orion Business Books 99/n /01 J, 1997
ISBN 10: 0752810189
ISBN 13: 9780752810188
Antiguo o usado
Paperback
Librería: Bahamut Media, Reading, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Nº de ref. del artículo: 6545-9780752810188
Comprar usado
EUR 125,08
Envío por EUR 8,21
Se envía de Reino Unido a Estados Unidos de America
Se envía de Reino Unido a Estados Unidos de America
Cantidad disponible: 1 disponibles