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Sinopsis
No matter what business you are in, if you want to succeed you must also be in the business of selling. You must sell your products or services more efficiently and successfully than your rivals. Even if you offer first-class products or services you must have an equally exceptional sales strategy if you wish to secure new business. More and more often this involves making a face-to-face sales presentation. This book includes practical and psychological advice and covers the six stages of selling: finding new customers; identifying their particular needs and matching them to what your company can offer; developing a sales presentation; making the presentation confidently and in a style tailored to the psychological needs and expectations of your audience; closing the sale; and developing a lasting relationship.
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Reseña del editor
No matter what business you are in, if you want to succeed you must also be in the business of selling. You must sell your products or services more efficiently and successfully than your rivals. Even if you offer first-class products or services you must have an equally exceptional sales strategy if you wish to secure new business. More and more often this involves making a face-to-face sales presentation. This book includes practical and psychological advice and covers the six stages of selling: finding new customers; identifying their particular needs and matching them to what your company can offer; developing a sales presentation; making the presentation confidently and in a style tailored to the psychological needs and expectations of your audience; closing the sale; and developing a lasting relationship.
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Imagen de archivo
Winning New Business: A Practical Guide to Successful Sales Presentations
Publicado por
Piatkus Books, 1993
ISBN 10: 0749912227
ISBN 13: 9780749912222
Antiguo o usado
Tapa dura
Librería: Anybook.com, Lincoln, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In fair condition, suitable as a study copy. Dust jacket in fair condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780749912222. Nº de ref. del artículo: 7087012
Comprar usado
EUR 13,87
Envío por EUR 15,41
Se envía de Reino Unido a Estados Unidos de America
Se envía de Reino Unido a Estados Unidos de America
Cantidad disponible: 1 disponibles