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Logistics and Retail Management: Emerging Issues and New Challenges in the Retail Supply Chain - Tapa blanda
Sinopsis
Logistics and supply chains play a vital role in the overall success of retail management. This fifth edition of Logistics and Retail Management covers the major strides made in retail logistics and the challenges which remain, providing students and professionals with the current thinking and research in this strategic field. Including chapters on internationalization, corporate social responsibility (CSR), and green logistics, the book also explores examples from successful organizations such as Schuh and Tesco.
Fully updated with the latest international developments and on-going changes in the field, Logistics and Retail Management, 5th edition is a multi-contributed collection from leading academics and practitioners and an expert editor team. The new edition also includes material on the luxury fashion industry and the logistical challenges of e-commerce. Logistics and Retail Management, 5th edition is the essential text for students of retail logistics and supply chain management.
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John Fernie is Emeritus Professor of Retail Marketing at Heriot-Watt University. He was previously Professor of Retailing & Logistics and also Director of the Institute for Retail Studies at the University of Stirling. He has written and contributed to numerous textbooks and papers on retail management, especially in the field of retail logistics. He is editor of the International Journal of Retail and Distribution Management, and received the prestigious award of Editor of the Year in 1997, in addition to Leading Editor awards in 1994 and 1998. He is on the editorial boards of other leading journals in the field. He is a Fellow of the Chartered Institute of Logistics and Transport and an active member of the Chartered Institute of Marketing.
Leigh Sparks is Professor of Retail Studies at the Institute for Retail Studies, University of Stirling. He is editor of the leading European retail journal (The International Review of Retail, Distribution and Consumer Research), and on the editorial boards of several leading marketing and business journals. In 2002-2004, he was a member of the UK Department of Trade and Industry's Retail Strategy Group. He is a member of the Chartered Institute of Logistics and Transport and Chair of the Academy of Marketing Research Committee.
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Logistics and Retail Management : Emerging Issues and New Challenges in the Retail Supply Chain
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Kogan Page, Limited, 2018
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ISBN 13: 9780749481605
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Logistics and Retail Management : Emerging Issues and New Challenges in the Retail Supply Chain
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