Walmart: Key Insights and Practical Lessons from the World's Largest Retailer

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9780749462734: Walmart: Key Insights and Practical Lessons from the World's Largest Retailer


2012 marks Walmart's 50th year anniversary. Walmart: Key Insights and Practical Lessons from the World's Largest Retailer highlights how Walmart came to be a global retailing phenomenon and investigates what it got right, what it got wrong and whether or not it can reconfigure to stay ahead. 

Authors Natalie Berg, Global Research Director at Planet Retail, and Bryan Roberts, Director of Retail Insights at Kantar Retail, offer an objective analysis of Walmart's history exploring the company's ups and downs. Although a source for best practice in a number of retail disciplines such as procurement, logistics, systems and store format innovation, the retail giant is now facing several issues that affect where it is headed in the future. 

With exclusive interviews with Walmart executives and CEO of Walmart US, Bill Simon, Berg and Roberts address these issues focusing specifically on the following topics: 

- The rapid change of retail: What the rise of e-commerce and multi-channel retailing means for Walmart and other retailers and how the impact of Amazon affects every retailer's digital presence. 

- Walmart International: Walmart now trades through more stores internationally than in the US, a clear indication of where future growth opportunities lie. Can Walmart's pricing philosophy "everyday low prices" be implemented across all markets? The authors explore where it works, where it doesn't and where it has yet to venture. 

- The superstore format: Berg and Roberts predict that Walmart will reach saturation with its core Supercenter format by 2020. With more shoppers moving away from the superstore format, should Walmart move towards small box stores? Will they be able to achieve the same level of success with small stores in big cities? 

In a time of rapid change, will the world's largest retailer be able to reconfigure? Walmart provides the necessary insights to understand how it became a retail giant, the lessons that can be learned, and what is in store for the future.

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Book Description:

An objective study of the world's biggest retailer - looking at both its strengths and weaknesses

About the Author:


Bryan Roberts
has spent over ten years as a Walmart analyst and has gained great understanding of Walmart's strategies, objectives and achievements. He is Retail Insights Director for Kantar Retail EMEA (Europe, the Middle East and Africa), based in London. Prior to joining Kantar Retail, Bryan was the Global Research Director at Planet Retail, a leading retail analyst firm.

Natalie Berg has spent years working alongside major retailers and vendors as they seek to better compete with, or partner with, Walmart. Her main expertise lies in areas such as private label, merchandizing, pricing and shopper-centricity. She is a Research Director at Planet Retail, a leading retail analyst firm.

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1.

Bryan Roberts, Natalie Berg
Editorial: Kogan Page Ltd, United Kingdom (2012)
ISBN 10: 0749462736 ISBN 13: 9780749462734
Nuevos Paperback Cantidad: 1
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(London, Reino Unido)
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Descripción Kogan Page Ltd, United Kingdom, 2012. Paperback. Estado de conservación: New. Language: English . Brand New Book. Walmart provides a detailed assessment of the world s largest retailer that forever changed the face of retailing. The book examines Walmart s successes, failures, and whether it can stay ahead for the next 50 years. Despite being a source for best practice in procurement, logistics, systems and store format innovation, the retail giant is now facing several issues that affect its future development. Starting from its inception in rural Arkansas in 1962, this objective analysis of Walmart s history addresses the rapid change of retail, including the rise of e-commerce and multi-channel retailing; Walmart International and its everyday low prices philosophy; the saturation of the superstore format, and much more. In a time of rapid change, will the world s largest retailer be able to reconfigure? Walmart provides the necessary insights for retailers, advertisers, other business professionals and students to understand how Walmart became a retail giant, the lessons that can be learned, and what is in store for the future. Nº de ref. de la librería AAZ9780749462734

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Bryan Roberts, Natalie Berg
Editorial: Kogan Page Ltd, United Kingdom (2012)
ISBN 10: 0749462736 ISBN 13: 9780749462734
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Descripción Kogan Page Ltd, United Kingdom, 2012. Paperback. Estado de conservación: New. Language: English . Brand New Book. Walmart provides a detailed assessment of the world s largest retailer that forever changed the face of retailing. The book examines Walmart s successes, failures, and whether it can stay ahead for the next 50 years. Despite being a source for best practice in procurement, logistics, systems and store format innovation, the retail giant is now facing several issues that affect its future development. Starting from its inception in rural Arkansas in 1962, this objective analysis of Walmart s history addresses the rapid change of retail, including the rise of e-commerce and multi-channel retailing; Walmart International and its everyday low prices philosophy; the saturation of the superstore format, and much more. In a time of rapid change, will the world s largest retailer be able to reconfigure? Walmart provides the necessary insights for retailers, advertisers, other business professionals and students to understand how Walmart became a retail giant, the lessons that can be learned, and what is in store for the future. Nº de ref. de la librería AAZ9780749462734

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Descripción Kogan Page 2012-04-03, London, 2012. paperback. Estado de conservación: New. Nº de ref. de la librería 9780749462734

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Descripción Kogan Page Ltd. Paperback. Estado de conservación: new. BRAND NEW, Walmart: Key Insights and Practical Lessons from the World's Largest Retailer, Bryan Roberts, Natalie Berg, Walmart, the biggest retailer on earth, has a truly global influence that touches consumers and businesses around the world every day. Rapidly expanding into emerging markets, Walmart is a tough competitor for retailers and a vital customer for manufacturers as well as a source of best practice in a number of retail disciplines such as procurement, logistics, systems and store format innovation. Walmart offers a comprehensive insight into how the retailer emerged from its humble roots in rural Arkansas to become a global retailing phenomenon. It's a period of change for the world's largest retailer marking the first time in the company's history that it operated more stores internationally than in the US, a clear indication of where future growth opportunities lie. As Walmart approaches its 50th anniversary, Berg and Roberts offer an objective analysis of the company's global impact on competitors, suppliers and consumers and, crucially, how it will reposition itself for the next 50 years of growth. Nº de ref. de la librería B9780749462734

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Descripción Kogan Page Ltd, 2012. PAP. Estado de conservación: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Nº de ref. de la librería GB-9780749462734

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Descripción Estado de conservación: New. Depending on your location, this item may ship from the US or UK. Nº de ref. de la librería 97807494627340000000

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Roberts, Bryan, Berg, Natalie
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Descripción Kogan Page, 2012. Estado de conservación: New. 2012. Paperback. Walmart, the biggest retailer on earth, has a truly global influence that touches consumers and businesses around the world every day. This title offers an insight into how the retailer emerged from its humble roots in rural Arkansas to become a global retailing phenomenon. Num Pages: 240 pages, Illustrations. BIC Classification: 1KBB; KJ; KNPR. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 159 x 234 x 13. Weight in Grams: 374. . . . . . . Nº de ref. de la librería V9780749462734

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Bryan Roberts; Natalie Berg
Editorial: Kogan Page (2012)
ISBN 10: 0749462736 ISBN 13: 9780749462734
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Descripción Kogan Page, 2012. Estado de conservación: New. book. Nº de ref. de la librería ria9780749462734_rkm

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Roberts, Bryan
Editorial: Kogan Page (2016)
ISBN 10: 0749462736 ISBN 13: 9780749462734
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Descripción Kogan Page, 2016. Paperback. Estado de conservación: New. PRINT ON DEMAND Book; New; Publication Year 2016; Not Signed; Fast Shipping from the UK. No. book. Nº de ref. de la librería ria9780749462734_lsuk

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