The Professionals' Guide to Publishing: A Practical Introduction to Working in the Publishing Industry - Tapa blanda
Sinopsis
The Professionals' Guide to Publishing is a practical introduction to working in the publishing industry. The authors provide a clear overview of its many functions, including editorial, production, sales and marketing; ensuring that the reader has a firm understanding of their responsibilities and how these departments work cross-functionally.
Providing a thorough grounding in how publishing works including information on permissions and the current legal framework; they also examine current and enduring trends in publishing including; networking, supply chains and e-publishing.
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Acerca de los autores
Gill Davies worked in publishing for 26 years, and was one of the UK's leading academic publishers. She has worked all over the world and was a member of the governing council of the Publishers' Association. Now retired, she was also Professor of Publishing at the University of the Arts London, where she was course director for the MA in Book Publishing.
Richard Balkwill has 25 years experience in education publishing. He currently runs his own training and consultancy business, focusing on the themes of publishing finance and the management of copyright and intellectual property. He is an associate at Rights.com and a director of the Independent Publishers' Guild.
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The Professionals' Guide to Publishing: A Practical Introduction to Working in the Publishing Industry
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Kogan Page, 2011
ISBN 10: 0749455411
ISBN 13: 9780749455415
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The Professionals' Guide to Publishing: A Practical Introduction to Working in the Publishing Industry
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ISBN 10: 0749455411
ISBN 13: 9780749455415
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The Professionals' Guide to Publishing: A Practical Introduction to Working in the Publishing Industry
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Kogan Page, 2011
ISBN 10: 0749455411
ISBN 13: 9780749455415
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The Professionals' Guide to Publishing
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ISBN 10: 0749455411
ISBN 13: 9780749455415
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