Crisis Communication: Practical PR Strategies for Reputation Management and Company Survival

3,89 valoración promedio
( 9 valoraciones por Goodreads )
 
9780749454005: Crisis Communication: Practical PR Strategies for Reputation Management and Company Survival

No company or organization is immune to crisis.  A crisis, however, does not necessarily have to turn into a PR disaster.  Crisis Communications provides readers with advice on how to limit damage by acting quickly and positively.  Moreover, it explains how to turn a crisis into an opportunity by communicating efficiently via a successful public relations strategy.

 

Crisis Communications is a thorough guide to help prepare an organization for unexpected calamities.  It provides information on accountability, planning, building corporate image, natural disasters, accidents, financial crises, legal issues, corporate re-organization, food crises, negative press, media training and risk managers.

 

Contributors include: Kathryn Blanchard (USA); Roger Bridgeman (USA); Willem Buitelaar (The Netherlands); Marianne de Bruijn (The Netherlands); Tom Gable (USA); Kathryn H Tunheim (USA); Jerry Hendin (USA); Stuart Hyslop (United Kingdom); Nick Leighton (United Arab Emirates); Thom M Serafin (USA); Bob Oltmanns (USA); Steven Pellegrino (USA); Silvia Pendas de Cassina (Mexico); Nuria Sanchez (Spain); Elizabeth Seigenthaler Courtney (USA); Tony Shelton (USA); Odile Vernier (France); Jim Walsh (Ireland); Tim Wallace (USA); Mania Xenou (Greece).

"Sinopsis" puede pertenecer a otra edición de este libro.

About the Author:

Peter Frans Anthonissen is an expert in the field of reputation management and crisis communication. His clients have included Renault, Coca-Cola, Procter & Gamble and the Belgian government. He is a visiting professor at Vlerick Leuven Gent Management School and Universiteit Antewerpen Management School in Belgium. Contributors include: Kathryn Blanchard (USA); Roger Bridgeman (USA); Willem Buitelaar (The Netherlands); Marianne de Bruijn (The Netherlands); Tom Gable (USA); Kathryn H Tunheim (USA); Jerry Hendin (USA); Stuart Hyslop (United Kingdom); Nick Leighton (United Arab Emirates); Thom M Serafin (USA); Bob Oltmanns (USA); Steven Pellegrino (USA); Silvia Pendas de Cassina (Mexico); Nuria Sanchez (Spain); Elizabeth Seigenthaler Courtney (USA); Tony Shelton (USA); Odile Vernier (France); Jim Walsh (Ireland); Tim Wallace (USA); Mania Xenou (Greece).

Review:

"With well-thought-out, organized and practical advice, this book should be essential to your crisis communication survival kit." -- Communication World

"Comprehensive and accessible." -- ManageSmarter.com

"Sobre este título" puede pertenecer a otra edición de este libro.

Los mejores resultados en AbeBooks

Edición internacional
Edición internacional

1.

Peter F Anthonissen
ISBN 10: 0749454008 ISBN 13: 9780749454005
Nuevos Cantidad: 20
Edición internacional
Librería
bookscollection
(Delhi, DELHI, India)
Valoración
[?]

Descripción Estado de conservación: Brand New. Book Condition New, International Edition. We Do not Ship APO FPO AND PO BOX.NOT LOOSE LEAF VERSION,NO SOLUTION MANUAL, NO CD, NO ACCESS CARD Cover Image & ISBN may be different from US edition but contents as US Edition. Printing in English language. Quick delivery by USPS/UPS/DHL/FEDEX/ARAMEX ,Customer satisfaction guaranteed. We may ship the books from Asian regions for inventory purpose. Nº de ref. de la librería ABEAV*S##7014

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 12,80
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,59
De India a Estados Unidos de America
Destinos, gastos y plazos de envío

2.

Peter Anthonissen
Editorial: Kogan Page Ltd, United Kingdom (2008)
ISBN 10: 0749454008 ISBN 13: 9780749454005
Nuevos Tapa dura Cantidad: 1
Librería
The Book Depository
(London, Reino Unido)
Valoración
[?]

Descripción Kogan Page Ltd, United Kingdom, 2008. Hardback. Estado de conservación: New. Language: English . Brand New Book. Senior management and leaders within companies embroiled in crisis, have learned the hard way what happens when the unthinkable becomes a reality - an accident results in death or injury; a failed company takeover causes share prices to plummet; or toxic food, medicines and drinks leads to mass hysteria. All attention focuses on the guilty parties - and the media can be expected to make this crisis headline news within a matter of hours. No company or organisation is immune to crisis. Everyday, organisations run the risk of being affected. However, a crisis does not necessarily have to turn into a disaster for the business or organisation involved. Crisis Communication provides readers with advice on how to limit damage effectively by acting quickly and positively. Moreover, it explains how to turn a crisis into an opportunity by communicating efficiently, through the use of successful public relations strategies. Providing information on accountability; crisis communication planning; building your corporate image; natural disasters; accidents; financial crises; legal issues; corporate re-organisation; food crises; dealing with negative press; media training; and risk managers, Crisis Communication is a thorough guide to help prepare your organisation for any future calamities. Including international case studies, crisis communication checklists and sample crisis preparation documents, this book ensures that you are fully prepared for the absolute necessity of proactive crisis communication and proper planning, should you be confronted with a crisis. Nº de ref. de la librería AAZ9780749454005

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 25,20
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

3.

Peter Anthonissen
Editorial: Kogan Page Ltd, United Kingdom (2008)
ISBN 10: 0749454008 ISBN 13: 9780749454005
Nuevos Tapa dura Cantidad: 1
Librería
The Book Depository US
(London, Reino Unido)
Valoración
[?]

Descripción Kogan Page Ltd, United Kingdom, 2008. Hardback. Estado de conservación: New. Language: English . Brand New Book. Senior management and leaders within companies embroiled in crisis, have learned the hard way what happens when the unthinkable becomes a reality - an accident results in death or injury; a failed company takeover causes share prices to plummet; or toxic food, medicines and drinks leads to mass hysteria. All attention focuses on the guilty parties - and the media can be expected to make this crisis headline news within a matter of hours. No company or organisation is immune to crisis. Everyday, organisations run the risk of being affected. However, a crisis does not necessarily have to turn into a disaster for the business or organisation involved. Crisis Communication provides readers with advice on how to limit damage effectively by acting quickly and positively. Moreover, it explains how to turn a crisis into an opportunity by communicating efficiently, through the use of successful public relations strategies. Providing information on accountability; crisis communication planning; building your corporate image; natural disasters; accidents; financial crises; legal issues; corporate re-organisation; food crises; dealing with negative press; media training; and risk managers, Crisis Communication is a thorough guide to help prepare your organisation for any future calamities. Including international case studies, crisis communication checklists and sample crisis preparation documents, this book ensures that you are fully prepared for the absolute necessity of proactive crisis communication and proper planning, should you be confronted with a crisis. Nº de ref. de la librería AAZ9780749454005

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 25,30
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

4.

Peter Anthonissen
Editorial: Kogan Page 2008-09-03, London (2008)
ISBN 10: 0749454008 ISBN 13: 9780749454005
Nuevos Tapa dura Cantidad: > 20
Librería
Blackwell's
(Oxford, OX, Reino Unido)
Valoración
[?]

Descripción Kogan Page 2008-09-03, London, 2008. hardback. Estado de conservación: New. Nº de ref. de la librería 9780749454005

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 24,64
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,36
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

5.

Peter Anthonissen
Editorial: Kogan Page Ltd
ISBN 10: 0749454008 ISBN 13: 9780749454005
Nuevos Tapa dura Cantidad: 1
Librería
THE SAINT BOOKSTORE
(Southport, Reino Unido)
Valoración
[?]

Descripción Kogan Page Ltd. Hardback. Estado de conservación: new. BRAND NEW, Crisis Communication: Practical PR Strategies for Reputation Management and Company Survival, Peter Anthonissen, Senior management and leaders within companies embroiled in crisis, have learned the hard way what happens when the unthinkable becomes a reality - an accident results in death or injury; a failed company takeover causes share prices to plummet; or toxic food, medicines and drinks leads to mass hysteria. All attention focuses on the guilty parties - and the media can be expected to make this crisis headline news within a matter of hours. No company or organisation is immune to crisis. Everyday, organisations run the risk of being affected. However, a crisis does not necessarily have to turn into a disaster for the business or organisation involved. "Crisis Communication" provides readers with advice on how to limit damage effectively by acting quickly and positively. Moreover, it explains how to turn a crisis into an opportunity by communicating efficiently, through the use of successful public relations strategies. Providing information on accountability; crisis communication planning; building your corporate image; natural disasters; accidents; financial crises; legal issues; corporate re-organisation; food crises; dealing with negative press; media training; and risk managers, "Crisis Communication" is a thorough guide to help prepare your organisation for any future calamities. Including international case studies, crisis communication checklists and sample crisis preparation documents, this book ensures that you are fully prepared for the absolute necessity of proactive crisis communication and proper planning, should you be confronted with a crisis. Nº de ref. de la librería B9780749454005

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 20,83
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 7,76
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

6.

ISBN 10: 0749454008 ISBN 13: 9780749454005
Nuevos Cantidad: > 20
Impresión bajo demanda
Librería
BWB
(Valley Stream, NY, Estados Unidos de America)
Valoración
[?]

Descripción Estado de conservación: New. This item is Print on Demand - Depending on your location, this item may ship from the US or UK. Nº de ref. de la librería POD_9780749454005

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 29,70
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

7.

Anthonissen, Peter
Editorial: Kogan Page Ltd (2008)
ISBN 10: 0749454008 ISBN 13: 9780749454005
Nuevos Tapa dura Cantidad: 2
Librería
Valoración
[?]

Descripción Kogan Page Ltd, 2008. Estado de conservación: New. 2008. Hardcover. Providing information on accountability; crisis communication planning; building your corporate image; natural disasters; accidents; financial crises; legal issues; corporate re-organisation; food crises; dealing with negative press; media training; and risk managers, this title explains how to turn a crisis into an opportunity. Num Pages: 240 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 239 x 163 x 22. Weight in Grams: 574. . . . . . . Nº de ref. de la librería V9780749454005

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 30,51
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Irlanda a Estados Unidos de America
Destinos, gastos y plazos de envío

8.

ISBN 10: 0749454008 ISBN 13: 9780749454005
Nuevos Cantidad: 2
Librería
BWB
(Valley Stream, NY, Estados Unidos de America)
Valoración
[?]

Descripción Estado de conservación: New. Depending on your location, this item may ship from the US or UK. Nº de ref. de la librería 97807494540050000000

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 30,56
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

9.

ISBN 10: 0749454008 ISBN 13: 9780749454005
Nuevos Cantidad: 2
Librería
Speedy Hen LLC
(Sunrise, FL, Estados Unidos de America)
Valoración
[?]

Descripción Estado de conservación: New. Bookseller Inventory # ST0749454008. Nº de ref. de la librería ST0749454008

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 32,34
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

10.

Anthonissen, Peter
Editorial: Kogan Page Ltd
ISBN 10: 0749454008 ISBN 13: 9780749454005
Nuevos Tapa dura Cantidad: 2
Librería
Kennys Bookstore
(Olney, MD, Estados Unidos de America)
Valoración
[?]

Descripción Kogan Page Ltd. Estado de conservación: New. 2008. Hardcover. Providing information on accountability; crisis communication planning; building your corporate image; natural disasters; accidents; financial crises; legal issues; corporate re-organisation; food crises; dealing with negative press; media training; and risk managers, this title explains how to turn a crisis into an opportunity. Num Pages: 240 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 239 x 163 x 22. Weight in Grams: 574. . . . . . Books ship from the US and Ireland. Nº de ref. de la librería V9780749454005

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 32,38
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

Existen otras copia(s) de este libro

Ver todos los resultados de su búsqueda