E-Volve-Or-Die.Com. Thriving In The Internet Age Through E-Commerce Management - Tapa blanda

Levy, Mitchell

 
9780735710283: E-Volve-Or-Die.Com. Thriving In The Internet Age Through E-Commerce Management
Tapa blanda
ISBN 10: 0735710287 ISBN 13: 9780735710283
Editorial: New Riders, 2001

Sinopsis

In the New E-Conomy, there are only two choices: E-volve your company, or watch lit die. If you are involved with e-commerce at any level, from executive to observer; venture capitalist to new-hire-in-the-trenches, this is the book for you. With the pace of the New E-Conomy, it's difficult to know even where to start. What business models will be effective? What organizational changes need to be made? Should you outsource? What do customers expect today? E-Volve-or-Die.com is the management guide that shows how to deploy, manage, and e-volve your company into a holistic, Internet-enabled entity. Based on the real-world experiences of Mitchell Levy and more than 45 executives from companies around the world, E-Volve-or-Die.com will guide you through adapting your business from the Industrial Age to the Internet e-conomy, from start to finish. The book begins with the basics - a clear understanding of the e-commerce paradigm - and then gives you proven business models and strategies you can use to transform your own business. E-volutionary tactics highlight what you have learned in each chapter, and case studies allow you to learn from the mistakes and strategies of companies that have successfully made the transition.

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Acerca del autor

Mitchell Levy is President of ECnow.com and Executive Producer of ECMgt.com. He helps start-up, medium, and large corporations transition from the Industrial Age to the Internet Age and is actively involved in strategic ECM consulting, training, and Internet marketing activities. Mitchell also developed and currently manages a professional certificate program in e-commerce management for San Jose State University and teaches several courses in the program. Mitchell sits on the boards of various dot.com¿s, and many medium to large-sized corporations utilize his services.

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Editorial
New Riders
Año de publicación
2001
Idioma
Inglés
ISBN 10 
0735710287
ISBN 13 
9780735710283
Encuadernación
Tapa blanda
Número de páginas
324
Contacto del fabricante
no disponible
Persona responsable
no disponible