Fitch on retail design - Tapa dura

Sinopsis

Aimed at the young professional designer with an interest in retail design, this book stress the importance of the design process and describes the functions and the creative processes of the successful retail design firm. The authors discuss a wide range of problems and solutions, analyzing the design task and illustrating how it can be accomplished with case studies from the UK, the USA, France, Germany, Italy and Japan. The illustrations and diagrams assist in the explanation of the more technical aspects of design, and radically different design approaches are represented by specialist outlets such as banks, share dealers, food shops, department stores, supermarkets, boutiques and out-of-town centres. Lance Knobel has also written "The Faber Guide to Twentieth Century Architecture" and "Office Furniture".

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