The Graphic Design Exercise Book provides a series of challenging design briefs that reignite a designer’ s creativity while also imparting new skills. Whatever their age or experience, graphic designers like to be creatively challenged, and may also want to broaden their skill-base in order to break into new and lucrative areas of the design industry.
A range of industry insiders share their specialist knowledge by way of briefs that stretch the imagination and encourage the development of new skills across a range of genres, including logos, packaging, branding, identity, promotion, publication design, music graphics, and web design. Organized much like a recipe book, each brief lists the required materials and equipment so that designers can pick and choose. Interviews and in-progress work is included, while a number of fully realized projects illustrate the possible outcomes.
Together they have written and designed two books: Layout: Making it Fit (Rockport, 2003), and The Graphic Designer's Guide to Effective Visual Communication.
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