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Event management: A professional and developmental approach - Tapa blanda

Tassiopoulos, D.

 
9780702166587: Event management: A professional and developmental approach

Sinopsis

This edition of event management - a professional and developmental approach provides a definitive grounding in event management. It takes a managerial and developmental approach, linking concepts to actual events within the context of international best practice. "Event Management" features three main sections: basic theory; best practice and applied event management. The text covers a wide range of activities that are required to successfully host and manage events. It is interactive and user-friendly, incorporating graphics, drawings, photographs, graphs, tables and discussion questions. It is written in outcomes-based mode and includes references. It uses case studies to exemplify concepts and ideas. It provides a blend of theoretical principles and practical examples. It lists and explains relevant key legislation and includes a comprehensive index.

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Acerca del autor

Dimitri Tassiopoulos, is the Associate Director of the Centre of Excellence in Leisure and Tourism at Walter Sisulu University; the team of contributors is multi-institutional and multi-disciplinary and includes both academics and event practitioners.

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