Inspiring Innovation: How to Create the Magic of a Culture of Continuous Innovation - Tapa blanda

Sinopsis

Inspiring Innovation gives readers an inside look at the key ingredients for creating the magic of continuous innovation within an organization. Filled with real life case studies, examples from brand name companies, and quotes from leading innovators, each chapter gives the reader many ideas and lessons on sparking big thinking. Written in Lisa’s fast-paced and high-energy style, this quick read will entertain and inspire readers to create the magic of innovation in their worlds. Inspiring Innovation compliments Lisa’s 2016 book, Millennium Marketing, which shared her simple and proven philosophies on the essence of effective marketing.

Lisa (Barnett) Kent is the founder of The Luminations Group, a marketing innovation and strategy firm that has won recognition as an Inc. 500/5000 Fastest Growing Company twice in the past ten years. Her company eagerly supports entrepreneurial start-ups, midsize firms seeking growth, and large, iconic brands by providing their proven Luminations Lightning Strike® innovation workshops, training and cutting-edge marketing strategy.

Lisa is an adjunct professor at New York University and Lehigh University, teaching integrated marketing and communication, branding and entrepreneurship and she is a regular contributor to Forbes.com. She is a graduate of Yale University and Northwestern’s Kellogg Graduate School of Management. Lisa gives back by volunteering as a certified New Jersey EMT, providing support to non-profits supporting women and children, and by being a busy mom of three children. Find out more at www.Inspiring-Innovation.net.

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