Revealing how "Fortune" invented nine hugely successful generations of microprocessors, this text demonstrates how Intel has prevailed by learning from costly mistakes and explains how to raise the bar of achievement. The full story of the floating point calculation is also told.
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Albert Yu is Senior Vice President and General Manager of the Microprocessor Products Group at Intel Corporation. Dr. Yu is the author of many technical and professional articles and frequently lectures throughout the world on the future of microprocessors, computing, and the management of technology. He lives in Los Altos, California.
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Hardback octavo, dustjacket, very good condition (in very good dustjacket), minor edgewear. 214 pp. Shows how, in an unforgiving technological environment, Intel Corporation has become the undisputed trailblazer of microprocessor and silicon technologies. An expert insider reveals that the key lies in Intel's ability to reinvent itself. Intel "obsoletes" its own products and relentlessly raises the bar to the next level. The results-oriented, hyper-innovative, creative Intel culture thrives on fresh ideas, risk-taking, and learning from failure. Volume is a key to profits. Interactions between customers, marketers and engineers often generate sparks that spawn great products. Nº de ref. del artículo: 14359
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