Beyond The Bottom Line: Putting Social Responsibility To Work For Your Business And The World (A Touchstone book) - Tapa blanda

Makower, Joel

 
9780684813103: Beyond The Bottom Line: Putting Social Responsibility To Work For Your Business And The World (A Touchstone book)
Tapa blanda
ISBN 10: 0684813106 ISBN 13: 9780684813103
Editorial: Touchstone, 1995

Sinopsis

Something new is happening in the business world. Determined to stay competitive in an era of downsizing, companies are making a surprising discovery: Practices that benefit employees, communities, and the environment aren’t just good deeds—they’re also good business. The leaders of this new business vision include household names like Honeywell, Stride Rite, Hasbro, Reebok, and Levi Strauss & Co. These and other American companies have discovered that in order to create and sustain economic opportunity and reap the rewards of a good reputation, they must put their policies where their principles are in such diverse areas as work and family life, community welfare, and ecology. Whether you run a company or just work for one, you’ll find here abundant inspiration and examples of how businesses can safeguard the environment and improve the lot of their employees, their communities, and the world beyond while ensuring their own long-term profitability.

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Acerca del autor

Joel Makower is co-founder and executive editor of Greener World Media, Inc., which produces GreenBiz.com and its sister sites, ClimateBiz.com, GreenerBuildings.com, and GreenerComputing.com. He also serves as a senior strategist at GreenOrder, a sustainability consultancy, as well as co-founder and principal of Clean Edge Inc., a research and publishing firm focusing on building markets for clean energy technologies. Joel has been a featured commentator on environmental topics for public radio's Marketplace and appears frequently in both broadcast and print media. He serves as a board member or adviser to a range of for-profit and nonprofit organizations and lectures regularly to companies, industry groups, and business schools around the world.

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Editorial
Touchstone
Año de publicación
1995
Idioma
Inglés
ISBN 10 
0684813106
ISBN 13 
9780684813103
Encuadernación
Tapa blanda
Número de páginas
336
Contacto del fabricante
no disponible
Persona responsable
gpsr@libri.de
gpsr@libri.de

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