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Sinopsis
This new casebook on retailing contains 18 up-to-date cases contributed by a team of 22 authors from universities teaching retailing in the UK. The cases focus on the type of operational problems or issues likely to face young graduate managers in multiple retail businesses. The collaboration between major retailers and academic institutions has resulted in each case taking a highly practical, problem-solving approach.
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Acerca del autor
Cathy Hart is Sainsbury Retail Fellow.
Malcolm Kirkup, C&A Retail Fellow and Programme Director for the Retail Management Degree.
Diane Preston is a Lecturer in Human Resource Management.
Mohammed Rafiq, Lecturer in Retailing.
Paul Walley is a Lecturer in Operations Management at the University if Warwick Business School.
De la contraportada
This casebook on retailing contains 18 up-to-date cases collected under four main headings - Marketing & Merchandise Management; Buying/Supplier Relationships & Logistics; Operations and Customer Service; and Human Resource Management. All the cases illustrate commercial issues in the UK retail industry and have each been contributed by a consortium of retail teaching companies (CORTCO), including:
- Marks and Spencer.
- Sainsbury.
- Post Office Counters.
- Safeway.
- Tesco.
- CWS.
The cases have been contributed by a team of 22 authors from universities teaching retailing in the UK. The cases focus on the type of operational problems or issues likely to face young graduate managers in multiple retail businesses. The collaboration between major retailers and academic institutions has resulted in each case taking a highly practical, problem-solving approach.
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Cases Retailing: Operational Perspectives (Arts; 73)
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Cases Retailing: Operational Perspectives (Arts; 73)
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Paperback. Condición: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Nº de ref. del artículo: 6545-9780631201731
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Cases Retailing: Operational Perspectives (Arts; 73)
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Blackwell, 1997
ISBN 10: 0631201734
ISBN 13: 9780631201731
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Cases in Retailing: Operational Perspectives
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Blackwell, 1997
ISBN 10: 0631201734
ISBN 13: 9780631201731
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Librería: Anybook.com, Lincoln, Reino Unido
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Condición: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,500grams, ISBN:9780631201731. Nº de ref. del artículo: 9567145
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Cases Retailing: Operational Perspectives
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Blackwell, 1999
ISBN 10: 0631201734
ISBN 13: 9780631201731
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Librería: Anybook.com, Lincoln, Reino Unido
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Condición: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780631201731. Nº de ref. del artículo: 9731650
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Cases in Retailing : Operational Perspectives
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Wiley-Blackwell, 1997
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Cases in Retailing: Operational Perspectives
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Cases in Retailing (Paperback)
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ISBN 10: 0631201734
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Paperback. Condición: new. Paperback. This new casebook on retailing contains 18 up-to-date cases contributed by a team of 22 authors from universities teaching retailing in the UK. The cases focus on the type of operational problems or issues likely to face young graduate managers in multiple retail businesses. The collaboration between major retailers and academic institutions has resulted in each case taking a highly practical, problem-solving approach. This new casebook on retailing contains 18 up--to--date cases contributed by a team of 22 authors from universities teaching retailing in the UK. The cases focus on the type of operational problems or issues likely to face young graduate managers in multiple retail businesses. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Nº de ref. del artículo: 9780631201731
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Cases in Retailing: Operational Perspectives (Arts; 73)
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