Inventology: How We Dream Up Things That Change the World - Tapa blanda

Kennedy, Pagan

 
9780593073476: Inventology: How We Dream Up Things That Change the World
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ISBN 10: 0593073479 ISBN 13: 9780593073476
Editorial: Bantam Press, 2016

Sinopsis

Find out where great ideas come from.

 A businessman struggles with his luggage at an airport and pioneers the wheeled suitcase. An engineer watches people using walkie-talkies and dreams up the mobile phone. A printer is frustrated by his unpredictable inks and creates the Pantone colour system.

Why were these particular people able to identify a problem, and how did they discover the solutions that everyone else missed? Where exactly did their great ideas come from, and how did they go about making them a reality?

In pursuit of answers, Pagan Kennedy has spent her career examining the creative process, interviewing inventors and engineers, scientists, psychologists and economists in a bid to understand how we create. In Inventology Kennedy collects their wisdom and explores a series of landmark inventions, taking us through the processes by which we have come to dream up new products and technologies, and conceived solutions to ‘impossible’ problems.

A must-read for anyone who is curious about imagination, design and innovation, Inventology will inspire and entertain, and will show you how to become more creative.

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Acerca del autor

Pagan Kennedy is a writer, journalist and former Knight Science Journalism Fellow at MIT, where she studied microbiology and neuro-engineering. She also held a Lemelson Fellowship at the Smithsonian Institute and is the author of several works of fiction and non-fiction. Her journalism has appeared in The New York Times Magazine, Boston Globe Magazine, The New York Times Book Review and other publications.

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Editorial
Bantam Press
Año de publicación
2016
Idioma
Inglés
ISBN 10 
0593073479
ISBN 13 
9780593073476
Encuadernación
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Número de páginas
288
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9780544811928: Inventology: How We Dream Up Things That Change the World

Edición Destacada

ISBN 10:  0544811925 ISBN 13:  9780544811928
Editorial: Mariner Books, 2016
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