Hospitality Management: An Introduction - Tapa blanda

Acerca del autor

Charlotte y Peter Fiell son dos autoridades en historia, teoría y crítica del diseño y han escrito más de sesenta libros sobre la materia, muchos de los cuales se han convertido en éxitos de ventas. También han impartido conferencias y cursos como profesores invitados, han comisariado exposiciones y asesorado a fabricantes, museos, salas de subastas y grandes coleccionistas privados de todo el mundo. Los Fiell han escrito numerosos libros para TASCHEN, entre los que se incluyen 1000 Chairs, Diseño del siglo XX, El diseño industrial de la A a la Z, Scandinavian Design y Diseño del siglo XXI.

De la contraportada

This comprehensive text serves as a basic reader for students on introductory hospitality management programmes or non-specialist but related degrees such as tourism and business studies, both at undergraduate and postgraduate level. It provides students with a solid grounding in the industry, covering all sectors of the hospitality industry, both commercial and non commercial, and sets it within the context of the tourism industry. Hospitality Management: An Introduction second edition breaks away from tradition by looking at the wider industry, such as the brewing industry, theme parks and the timeshare industry.

Each chapter commences with detailed objectives and finishes with a summary of the material covered and a detailed further reading list. The text uses 15 detailed and up-to-date case studies to apply theory to the real world.

Key features:

* written by an experienced and well respected author
* uses 13 new, detailed and up-to-date case studies
* student-friendly text which encourages active learning
* considers the industry on a world-wide basis
* includes detailed references to further reading at the end of each chapter
* includes a chapter covering future trends and developments over the next decade
* incorporates information and data from consultancy reports which are not widely available

Tim Knowles is Senior Lecturer in Hospitality Management in the Department of Tourism and Leisure at the University of Luton. He has gained extensive experience in the hospitality industry and was, for nearly three years, Head of the Information Department at the HCIMA - the industry's professional body. It is with this wealth of knowledge that he has been actively involved with academia for a number of years, at both undergraduate and postgraduate level.

Also available:

Hospitality Management: Managing People in the Hospitality Industry 3rd Edition
Laurie Mullins
0-582-31929-3

Corporate Strategy for Hospitality
Tim Knowles
0-582-28167-9