Media Effects Research: A Basic Approach - Tapa blanda

Sparks, Glenn Grayson

 
9780534629175: Media Effects Research: A Basic Approach

Sinopsis

Provides an excellent introduction to students of mass media effects, and presents the research findings of media impacts and the connected mass media theories in the context of those research findings.

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Reseña del editor

Everyone from politicians to entertainers has an opinion on the effects of the media. Find out the real story with MEDIA EFFECTS RESEARCH: A BASIC OVERVIEW. Inside you'll find out once and for all what the media's impact really is, and how experts explain it. Plus, not only will you learn all this pivotal information, but because it's packed with study tools, this media textbook is the one that will help you get the grade you need as well.

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