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Sinopsis
Providing concepts, tools and comprehensive cases for the study of business policy, this text covers four levels of business strategy - enterprise, corporate, business and functional. The thirty one cases are flexible, containing their own financial data which can be analysed and discussed in full or in part. Students are also taught how to conduct environmental, financial, industrial and internal analysis. This book should be of interest to intermediate and advanced students on degree and diploma courses in business and management studies; students on graduate and executive business programmes.
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Reseña del editor
Providing concepts, tools and comprehensive cases for the study of business policy, this text covers four levels of business strategy - enterprise, corporate, business and functional. The thirty one cases are flexible, containing their own financial data which can be analysed and discussed in full or in part. Students are also taught how to conduct environmental, financial, industrial and internal analysis. This book should be of interest to intermediate and advanced students on degree and diploma courses in business and management studies; students on graduate and executive business programmes.
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Strategic Management: Text, Tools, and Cases for Business Policy
Publicado por
Kent Pub Co, 1985
ISBN 10: 0534045189
ISBN 13: 9780534045180
Antiguo o usado
Tapa dura
Librería: Wonder Book, Frederick, MD, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. NOT AVAILABLE FOR SHIPMENT OUTSIDE OF THE UNITED STATES. Nº de ref. del artículo: Z08L-01148
Cantidad disponible: 1 disponibles
Imagen de archivo
Strategic Management: Text, Tools, and Cases for Business Policy
Librería: a2zbooks, Burgin, KY, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Hardcover. Condición: Good. Shelf wear and scuffing to cover, minimal highlighting to text. Binding is solid. 866 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 0534045189. ISBN/EAN: 9780534045180. Pictures of this item not already displayed here available upon request. Inventory No: 1561028585. Nº de ref. del artículo: 1561028585
Cantidad disponible: 1 disponibles