Emerging Multinationals in Emerging Markets - Tapa blanda

Ramamurti, Ravi

 
9780521160186: Emerging Multinationals in Emerging Markets
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ISBN 10: 0521160189 ISBN 13: 9780521160186
Editorial: Cambridge University Press, 2010

Sinopsis

Why have so many firms in emerging economies internationalized quite aggressively in the last decade? What competitive advantages do these firms enjoy and what are the origins of those advantages? Through what strategies have they built their global presence? How is their internationalization affecting Western rivals? And, finally, what does all this mean for mainstream international business theory? In Emerging Multinationals in Emerging Markets, a distinguished group of international business scholars tackle these questions based on a shared research design. The heart of the book contains detailed studies of emerging-market multinationals (EMNEs) from the BRIC economies, plus Israel, Mexico, South Africa, and Thailand. The studies show that EMNEs come in many shapes and sizes, depending on the home-country context. Furthermore, EMNEs leverage distinctive competitive advantages and pursue distinctive internationalization paths. This timely analysis of EMNEs promises to enrich mainstream models of how firms internationalize in today's global economy.

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Acerca de los autores

Ravi Ramamurti is CBA Distinguished Professor of International Business at Northeastern University, Boston.

Jitendra V. Singh is Saul P. Steinberg Professor of Management at the Wharton School, University of Pennsylvania. From 2007 to 2009, he was Dean, Shaw Foundation Chair, and Professor of Strategy, Management, and Organization at the Nanyang Business School, Singapore.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Cambridge University Press
Año de publicación
2010
Idioma
Inglés
ISBN 10 
0521160189
ISBN 13 
9780521160186
Encuadernación
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Número de páginas
460
Contacto del fabricante
no disponible
Persona responsable
Avery
https://www.avery.fr/

chemin des peupliers 27
Dardilly
Francia

Otras ediciones populares con el mismo título

9780521513869: Emerging Multinationals in Emerging Markets

Edición Destacada

ISBN 10:  0521513863 ISBN 13:  9780521513869
Editorial: Cambridge University Press, 2009
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