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The New Typography (Volume 8): A Handbook for Modern Designers (Weimar and Now: German Cultural Criticism) - Tapa blanda

Tschichold, Jan

 
9780520071476: The New Typography (Volume 8): A Handbook for Modern Designers (Weimar and Now: German Cultural Criticism)
Tapa blanda
ISBN 10: 0520071476 ISBN 13: 9780520071476
Editorial: University of California Press, 1998

Sinopsis

This text is a theoretical document of Central European modernism between the World Wars and a source of working principles for the practising designer. This translation reflects Tschichold's original typography and design. It ranges from theoretical discussions of typography in the age of photography and mechanical standardization, to practical considerations in the design of business forms. The book should be of interest to designers, art historians, and all those concerned with the evolution of visual communication in the 20th century.

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Acerca del autor

Jan Tschichold (1902-1974) worked as a typographer and teacher in Germany, Switzerland, and England. He became internationally known in 1925 with the publication of Elementary Typography, the first statement of constructivist graphic design principles. From 1946 to 1949 he lived in London and oversaw the typographic reform of Penguin Books. Ruari McLean, a Scottish typographer and scholar, is the author of Jan Tschichold: Typographer (1975). Robin Kinross is a London typographer and scholar and the author of Modern Typography: An Introduction (1993), Modern Typography: An Essay in Critical History and coauthor of Designing Books: Practice and Theory.

De la contraportada

"Probably the most important work on typography and graphic design in the twentieth century."—Carl Zahn, The Museum of Fine Arts, Boston

De la solapa interior

"Probably the most important work on typography and graphic design in the twentieth century."Carl Zahn, The Museum of Fine Arts, Boston

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
University of California Press
Año de publicación
1998
Idioma
Inglés
ISBN 10 
0520071476
ISBN 13 
9780520071476
Encuadernación
Tapa blanda
Número de páginas
280
Contacto del fabricante
no disponible
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