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This fifth edition of Graphic Design School has been enlarged to include information on digital imaging techniques, motion graphics and designing for the web and small-screen applications. The book is organized into two main sections, ‘principles’ and ‘practice’. The first section deals with the fundamentals of design, such as composition, hierarchy, layout, typography, grid structure, colour and so on. The second section puts these basics into practice, and gives information about studio techniques and production issues relevant to a number of different graphic design disciplines. The last part of the second section provides an overview of some of the different career choices open to students entering the graphic design field.
Table of Contents
Introduction
PART ONE: PRINCIPLES
UNIT ONE: RESEARCH AND CONCEPTS
UNIT TWO: FUNDAMENTALS OF COMPOSITION
UNIT THREE: FUNDAMENTALS OF TYPOGRAPHY
UNIT FOUR : FUNDAMENTALS OF COLOUR
PART TWO: PRACTICE
UNIT FIVE: TOOLS AND TECHNOLOGIES
UNIT SIX: PRINT PRODUCTION AND PRESENTATIONS
UNIT SEVEN: WEB AND INTERACTIVITY
UNIT EIGHT: EXPERT PATHS AND COLLABORATIONS
Resources
Glossary
Bibliography
Online resources
Index
Acknowledgements
Binding: paperback
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Paperback. Condición: Very Good. This fifth edition of Graphic Design School has been enlarged to include information on digital imaging techniques, motion graphics and designing for the web and small-screen applications. The book is organized into two main sections, principles and practice. The first section deals with the fundamentals of design, such as composition, hierarchy, layout, typography, grid structure, colour and so on. The second section puts these basics into practice, and gives information about studio techniques and production issues relevant to a number of different graphic design disciplines. The last part of the second section provides an overview of some of the different career choices open to students entering the graphic design field. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR006524620
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