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Sinopsis
Consistently praised for its engaging writing style, currency, and visual appeal, MEDIA/IMPACT introduces students to today's converged mass media-its industries and support industries, as well as the legal, ethical, social, global, and technological issues that accompany them. Emphasizing the impact of the media on individuals and society, Biagi grounds her discussion in the fact that the media are first and foremost in the business of making money, and provides concise histories of each industry before giving students an insider's look at what it's like to work in each industry. The new edition of this enduring bestseller offers several important new features, including a media literacy case study in each chapter; enhanced chapter review materials, including new Critical Questions; an extensive online media careers guide; and an entirely new collection of video clips with critical viewing questions.
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Reseña del editor
Consistently praised for its engaging writing style, currency, and visual appeal, MEDIA/IMPACT introduces students to today's converged mass media-its industries and support industries, as well as the legal, ethical, social, global, and technological issues that accompany them. Emphasizing the impact of the media on individuals and society, Biagi grounds her discussion in the fact that the media are first and foremost in the business of making money, and provides concise histories of each industry before giving students an insider's look at what it's like to work in each industry. The new edition of this enduring bestseller offers several important new features, including a media literacy case study in each chapter; enhanced chapter review materials, including new Critical Questions; an extensive online media careers guide; and an entirely new collection of video clips with critical viewing questions.
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Media/Impact: An Introduction to Mass Media (Available Titles CengageNOW)
Publicado por
Cengage Learning, 2006
ISBN 10: 0495050261
ISBN 13: 9780495050261
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paperback
Librería: HPB-Red, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
paperback. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Nº de ref. del artículo: S_390617985
Cantidad disponible: 1 disponibles
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Media/Impact: An Introduction to Mass Media (Available Titles CengageNOW)
Publicado por
Cengage Learning, 2006
ISBN 10: 0495050261
ISBN 13: 9780495050261
Antiguo o usado
Paperback
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 2.05. Nº de ref. del artículo: G0495050261I4N00
Cantidad disponible: 1 disponibles
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Media/Impact: An Introduction to Mass Media (Available Titles CengageNOW)
Publicado por
Cengage Learning, 2006
ISBN 10: 0495050261
ISBN 13: 9780495050261
Antiguo o usado
Paperback
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 2.05. Nº de ref. del artículo: G0495050261I3N00
Cantidad disponible: 1 disponibles
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Media/Impact: An Introduction to Mass Media
Publicado por
Wadsworth Publishing, USA, 2006
ISBN 10: 0495050261
ISBN 13: 9780495050261
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Softcover
Librería: a2zbooks, Burgin, KY, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Softcover. Condición: Very Good. Eighth Edition. Text appears to have multiple markings such as highlighting, underlining & writing. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0495050261. ISBN/EAN: 9780495050261. Pictures of this item not already displayed here available upon request. Inventory No: 1561036576. Nº de ref. del artículo: 1561036576
Cantidad disponible: 1 disponibles
Imagen de archivo
Media/Impact: An Introduction to Mass Media (Available Titles CengageNOW)
Publicado por
Cengage Learning, 2006
ISBN 10: 0495050261
ISBN 13: 9780495050261
Antiguo o usado
Paperback
Librería: Allied Book Company Inc., Ligonier, IN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: As New. Unused! Book Leaves in 1 Business Day or Less! Leaves Same Day if Received by 2 pm EST! Has school stamps. Slight shelf wear. Contents Unused. Like New. Multiple copies available. MI. Nº de ref. del artículo: 102-02-00165
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