Good Will Trade-Marks and Unfair Trading (Classic Reprint) - Tapa dura

Sinopsis

Excerpt from Good Will Trade-Marks and Unfair Trading

Several special problems of good will which are just forcing themselves upon the attention of business men are also dealt with; advertising and sales policies which promise good will or threaten ill will; how the value of good will is arrived at; standard and cut prices in their relation to good will; how any proprietor may distin guish his business in an effective way, and control new, ingenious and subtle sorts of unfair trading.

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