The Expert Executive: Using A.I.and Expert Systems for Financial Management, Marketing, Production and Strategy - Tapa dura

Hertz, David B.

 
9780471896777: The Expert Executive: Using A.I.and Expert Systems for Financial Management, Marketing, Production and Strategy
Tapa dura
ISBN 10: 0471896772 ISBN 13: 9780471896777
Editorial: John Wiley & Sons Inc, 1987

Sinopsis

The Expert Executive explores business applications of artificial intelligence and expert systems so that executives and professionals can understand and use them effectively in their own environments. Written in a practical, non-technical style, it relates artificial intelligence and expert systems to a variety of business tasks, with real-life examples including: how DEC developed an expert system to outmarket IBM and improve its bottom line; how Corning Glass came up with an expert system to control the quality of its products; how American Express uses expert systems to cut down on credit card fraud; and much more.

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Reseña del editor

The Expert Executive explores business applications of artificial intelligence and expert systems so that executives and professionals can understand and use them effectively in their own environments. Written in a practical, non-technical style, it relates artificial intelligence and expert systems to a variety of business tasks, with real-life examples including: how DEC developed an expert system to outmarket IBM and improve its bottom line; how Corning Glass came up with an expert system to control the quality of its products; how American Express uses expert systems to cut down on credit card fraud; and much more.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
John Wiley & Sons Inc
Año de publicación
1987
Idioma
Inglés
ISBN 10 
0471896772
ISBN 13 
9780471896777
Encuadernación
Tapa dura
Número de páginas
254
Contacto del fabricante
no disponible
Persona responsable
no disponible