Artículos relacionados a New Product Development: Managing and Forecasting for...
New Product Development: Managing and Forecasting for Strategic Success (Portable Mba Series) - Tapa blanda
Sinopsis
Learn how to maintain a firm grasp of a project throughout its development, how to forecast with greater accuracy and how to ensure the successful launch of a product. Covers new consumer and industrial products, the latest services and technologies. Contains a slew of examples and case studies to illustrate concepts.
"Sinopsis" puede pertenecer a otra edición de este libro.
Acerca del autor
ROBERT J. THOMAS, PhD, is a Professor in the School of Business at Georgetown University and a corporate consultant specializing in new product development and strategic marketing management. Formerly Associate Dean of Georgetown's MBA program, Professor Thomas is also the author of New Product Development: Managing and Forecasting for Strategic Success. He received his PhD from the University of Pennsylvania's Wharton School.
De la contraportada
Dr. Thomas shows how to take control of the new product development process by effectively forecasting market opportunities, estimating sales and profits, designing marketing efforts, timing the launch of new products, and tracking products after launch. He shows that managing and forecasting successful new product developments are an interactive process involving all members of the new product team.
"Sobre este título" puede pertenecer a otra edición de este libro.
Otras ediciones populares con el mismo título
Resultados de la búsqueda para New Product Development: Managing and Forecasting for...
Imagen del vendedor
New Product Development: Managing and Forecasting for Strategic Success (Portable MBA (Wiley))
Librería: Zoom Books East, Glendale Heights, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. Nº de ref. del artículo: ZEV.0471572268.VG
Comprar usado
EUR 3,95
Gastos de envío gratis
Se envía dentro de Estados Unidos de America
Se envía dentro de Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen de archivo
New Product Development: Manag
Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. Item in good condition and has highlighting/writing on text. Used texts may not contain supplemental items such as CDs, info-trac etc. Nº de ref. del artículo: 00103635809
Comprar usado
EUR 4,09
Gastos de envío gratis
Se envía dentro de Estados Unidos de America
Se envía dentro de Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen de archivo
New Product Development : Managing and Forecasting for Strategic Success
Publicado por
Wiley & Sons, Incorporated, John, 1993
ISBN 10: 0471572268
ISBN 13: 9780471572268
Antiguo o usado
Tapa blanda
Original o primera edición
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. 1st Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Nº de ref. del artículo: GRP61137302
Comprar usado
EUR 8,54
Gastos de envío gratis
Se envía dentro de Estados Unidos de America
Se envía dentro de Estados Unidos de America
Cantidad disponible: 2 disponibles
Imagen de archivo
New Product Development: Managing and Forecasting for Strategic Success (Portable Mba Series) (Portable MBA (Wiley))
Librería: AwesomeBooks, Wallingford, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. New Product Development: Managing and Forecasting for Strategic Success (Portable Mba Series) (Portable MBA (Wiley)) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Nº de ref. del artículo: 7719-9780471572268
Comprar usado
EUR 4,79
Envío por EUR 4,81
Se envía de Reino Unido a Estados Unidos de America
Se envía de Reino Unido a Estados Unidos de America
Cantidad disponible: 2 disponibles
Imagen de archivo
New Product Development: Managing and Forecasting for Strategic Success
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Nº de ref. del artículo: G0471572268I4N00
Comprar usado
EUR 10,28
Gastos de envío gratis
Se envía dentro de Estados Unidos de America
Se envía dentro de Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen del vendedor
New Product Development: Managing and Forecasting for Strategic Success (Portable MBA (Wiley))
Librería: Blue Vase Books, Interlochen, MI, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: good. The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials. Nº de ref. del artículo: 31URM800DZHW_ns
Comprar usado
EUR 10,30
Gastos de envío gratis
Se envía dentro de Estados Unidos de America
Se envía dentro de Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen de archivo
New Product Development : Managing and Forecasting for Strategic Success
Publicado por
Wiley & Sons, Incorporated, John, 1993
ISBN 10: 0471572268
ISBN 13: 9780471572268
Antiguo o usado
Tapa blanda
Original o primera edición
Librería: Better World Books Ltd, Dunfermline, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. 1st Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Nº de ref. del artículo: GRP61137302
Comprar usado
EUR 5,57
Envío por EUR 5,84
Se envía de Reino Unido a Estados Unidos de America
Se envía de Reino Unido a Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen de archivo
New Product Development : Managing and Forecasting for Strategic Success
Publicado por
Wiley & Sons, Incorporated, John, 1993
ISBN 10: 0471572268
ISBN 13: 9780471572268
Antiguo o usado
Tapa blanda
Original o primera edición
Librería: Better World Books Ltd, Dunfermline, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Very Good. 1st Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Nº de ref. del artículo: GRP34162967
Comprar usado
EUR 5,57
Envío por EUR 5,84
Se envía de Reino Unido a Estados Unidos de America
Se envía de Reino Unido a Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen del vendedor
New Product Development: Managing and Forecasting for Strategic Success (Portable Mba Series) (Portable MBA (Wiley))
Publicado por
John Wiley and Sons, 1993
ISBN 10: 0471572268
ISBN 13: 9780471572268
Antiguo o usado
Tapa blanda
Librería: BoundlessBookstore, Wallingford, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. First edition. Ex library. Light wear to boards. Content is clean and bright. Good complete DJ. Nº de ref. del artículo: 9999-99994541255
Comprar usado
EUR 4,34
Envío por EUR 8,16
Se envía de Reino Unido a Estados Unidos de America
Se envía de Reino Unido a Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen de archivo
New Product Development: Managing and Forecasting for Strategic Success (Portable Mba Series) (Portable MBA (Wiley))
Librería: Bahamut Media, Reading, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Nº de ref. del artículo: 6545-9780471572268
Comprar usado
EUR 5,15
Envío por EUR 8,16
Se envía de Reino Unido a Estados Unidos de America
Se envía de Reino Unido a Estados Unidos de America
Cantidad disponible: 2 disponibles