Accelerating International Growth (IMD Executive Development Series) - Tapa dura

Acerca del autor

Charlotte y Peter Fiell son dos autoridades en historia, teoría y crítica del diseño y han escrito más de sesenta libros sobre la materia, muchos de los cuales se han convertido en éxitos de ventas. También han impartido conferencias y cursos como profesores invitados, han comisariado exposiciones y asesorado a fabricantes, museos, salas de subastas y grandes coleccionistas privados de todo el mundo. Los Fiell han escrito numerosos libros para TASCHEN, entre los que se incluyen 1000 Chairs, Diseño del siglo XX, El diseño industrial de la A a la Z, Scandinavian Design y Diseño del siglo XXI.

De la contraportada

International growth is one of the most important challenges facing companies today. For companies of all sizes and in almost all industries, building a strong international position isn't an option - it's a necessity.

Accelerating International Growth is designed to help you - the practising manager - navigate your company's international growth. It takes a practical and direct approach to identifying challenges and recommending action.

Based on a successful executive programme at IMD, Accelerating International Growth brings together four experts in international management: Philip Rosenzweig, Xavier Gilbert, Thomas Malnight and Vladimir Pucik. Together, they explain five capabilities your company needs for successful international growth:

• Global strategic thinking: a process we call 'grasping the globe'
• Effective international partnerships: managing alliances and acquisitions
• Rapid staffing: expatriation and localization
• Global learning: using the world as your classroom
• Organizational adaptation: changing organizational forms

De la solapa interior

Executive Development from IMD provides managers with leading edge thinking from the faculty of one of the world's leading business schools.

Each book presents key concepts and practical insights on an important management topic. The tone is straightforward. The message is practical. The ideas are tested and ready for managers to apply in their companies.

Each book follows a similar format: key-point summaries reinforce the message of each chapter and learning points translate concepts into action. Every chapter is illustrated with relevant international case studies that bring the discussions to life.

Executives attend IMD courses not only to learn but also to be inspired. The books in this series provide them with inspiration as well as with tools to improve themselves on a personal level and make an immediate contribution to their companies.

IMD is one of the world's leading business schools. Located in Lausanne, Switzerland, IMD has been developing managers for over 50 years. Its high standards are recognized by hundreds of the best companies around the world.

IMD was founded by a group of leading corporations to address the real challenges that business executives face and, in the final analysis, to win. To this day, IMD remains focused on real world management issues. While other business schools primarily teach full-time graduate university students, IMD develops state-of-the-art concepts for the experienced manager.