Hidden somewhere among all the numbers in a financial report is vitally important information about where a company has been and where it is going. This is especially relevant in light of the current corporate scandals. The sixth edition of this bestselling book is designed to help anyone who works with financial reports--but has neither the time nor the need for an in-depth knowledge of accounting--cut through the maze of accounting information to find out what those numbers really mean.
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JOHN A. TRACY is an award-winning professor of accounting at the University of Colorado at Boulder. He is also the author of The Fast Forward MBA in Finance.
Whether you re just beginning to invest in the stock market or have been in the market for many years, there is one skill that can help you make better-informed investment decisions the ability to read a financial report. With the sixth edition of How to Read a Financial Report, you ll quickly learn how to make sense of the numbers that make up a financial report. Fully revised and updated to reflect the way today s organizations publicly report their financial status, this book will help you understand where a company had been and where it is headed.
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