Event Entertainment and Production (The Wiley Event Management Series) - Tapa dura

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MARK SONDER, MM, CSEP, is founder and CEO of Mark Sonder Productions, a leader in providing headline entertainment and production services for special events. Recognized as an industry expert, he is a highly sought after speaker and is on the faculty of The George Washington University.

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The complete guide to producing entertainment for every event

Helpful strategies and tools for giving the client top-shelfthrills!

From assessing the client’s need for entertainment at anevent to hiring the talent and coordinating the nuts-and-boltsproduction details, Event Entertainment and Production equips eventplanners with the tools they need to efficiently produce and managethe right entertainment for any event. Along with an insightfuloverview of how entertainment fits into an event, discussions coverhow entertainment differs between association, corporate, andnot-for-profit events. Event managers and professionals get aninsider’s look at the real-life events business frominterviews with entertainers and event producers, as well asmini-case studies from the author’s experiences.

Complete with "what-to-do" checklists, this hands-on resourceoffers helpful guidelines on how to:

• Design, plan, and produce entertainment
• Work within a budget
• Limit risks associated with entertainment
• Work with performers and such production support areas assound, lighting, and more

The Wiley Event Management Series–Series Editor, Dr. JoeGoldblatt, CSEP

The Wiley Event Management Series provides professionals withthe essential knowledge and cutting-edge tools they need to excelin one of the most exciting and rapidly growing sectors of thehospitality and tourism industry. Written by recognized experts inthe field, the volumes in the series cover the research, design,planning, coordination, and evaluation methods as well asspecialized areas of event management.