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Sinopsis
The first, step-by-step guide to building Web-enabled data warehouses. The Web can be an incredibly rich source of customer data, and right now companies across industry sectors are hustling to get up and running with data warehouses capable of capturing the clickstream data from their Web sites. This allows companies to track exactly where a customer is going, or "clicking to," on their site in order to gain meaningful information about that customer's preferences. Following Ralph Kimball's The Data Webhouse Toolkit (0-471-37680-9) where he provides the blueprint, Clickstream Data Warehousing fills developers in on all the technical details that go into building a Web-enabled data warehouse. The authors review all key architectural and design issues that developers need to masterfully build a Webhouse using examples to illustrate key points. Companion Web site features code examples from the book and links to related Web sites.
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Acerca del autor
MARK SWEIGER is President and Principal of Clickstream Consulting, a boutique consultancy specializing in clickstream data warehouses and data warehouse education. He is a noted author on data warehousing and is a speaker at The Data Warehousing Institute. MARK R. MADSEN is Vice President and Principal of Clickstream Consulting. He has held various high--level positions within IT organizations and technology vendors and has extensive experience in data warehousing and supply chain management. JIMMY LANGSTON is a Senior Consultant at Clickstream Consulting, where he advises clients on optimal data warehouse architectures, implementation, multidimensional database design, database configuration, and performance tuning. HOWARD LOMBARD is Chief Architect at Gazelle Consulting, Inc., a consultancy specializing in the design and implementation of large--scale data warehousing and business intelligence solutions.
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Imagen del vendedor
Clickstream Data Warehousing
Publicado por
John Wiley & Sons Inc, 2002
ISBN 10: 0471083771
ISBN 13: 9780471083771
Antiguo o usado
Tapa blanda
Librería: Goodwill of Silicon Valley, SAN JOSE, CA, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
Condición: good. Supports Goodwill of Silicon Valley job training programs. The cover and pages are in Good condition! Any other included accessories are also in Good condition showing use. Use can include some highlighting and writing, page and cover creases as well as other types visible wear. Nº de ref. del artículo: GWSVV.0471083771.G
Comprar usado
EUR 13,66
Envío por EUR 3,48
Se envía dentro de Estados Unidos de America
Se envía dentro de Estados Unidos de America
Cantidad disponible: 1 disponibles