Collaborating to Compete: Using Strategic Alliances and Acquisitions in the Global Marketplace - Tapa blanda

Sinopsis

This strategic and operational guide provides practical information on how to design effective cross-border alliances, based on case studies that illustrate the common factors that go into winning alliances. The authors argue that successful companies are transferring competence across borders by retraining key managers from acquired companies and by employing other strategies designed to reap the best from both companies in the consolidation. The authors also claim that effective collaboration is based on a long-term sequence of actions - and that alliances fail when they are driven by hasty, short-sighted goals.

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