Managerial Economics - Tapa dura

Samuelson, William F.; Marks, Stephen G.

 
9780470282427: Managerial Economics
Tapa dura
ISBN 10: 0470282428 ISBN 13: 9780470282427
Editorial: WILEY, 2009

Sinopsis

Known for its consistent emphasis on decision-making, Samuelson & Mark's 6th edition provides a detailed introduction to managerial economics for undergraduates, MBAs, and executives alike. Each chapter opens with a description of a managerial problem that challenges the reader and concludes by revisiting and analyzing the decision. In addition to its inclusion of real-world applications and problems, The 6th Edition has been revised to incorporate up-to-date coverage of international topics and e-commerce. This new edition offers the framework and economics tools necessary to prepare students for better decision-making in a future managerial role.

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Acerca del autor

William F. Samuelson is professor of economics and finance at Boston University School of Management. He received his B.A. and Ph.D. from Harvard University. His research interests include game theory, decision theory, bidding, bargaining, and experimental economics. He has published a variety of articles in leading economics and management science journals including The American Economic Review, The Quarterly Journal of Economics, Econometrica, The Journal of Finance, Management Service, and Operations Research. His teaching and research have been sponsored by the National Science Foundation and National Institute for Dispute Resolution, among others. He is currently on the editorial boards fo the Journal of Economic Behavior and Organization and Group Decision and Negotiation.

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Editorial
WILEY
Año de publicación
2009
Idioma
Inglés
ISBN 10 
0470282428
ISBN 13 
9780470282427
Encuadernación
Tapa dura
Número de páginas
745
Contacto del fabricante
no disponible
Persona responsable
no disponible