Generation Y for Rookies: From Rookie to Professional in a Week - Tapa blanda

Bibb, Sally

 
9780462099804: Generation Y for Rookies: From Rookie to Professional in a Week
Tapa blanda
ISBN 10: 0462099806 ISBN 13: 9780462099804
Editorial: Marshall Cavendish, 2010

Sinopsis

Book by Bibb Sally

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Reseña del editor

As a result of global demographic changes, Generation Y ( those born between 1980 and 2000 or under 30 years old) has become a significant group of people for organisations in all sectors. In the UK, 20% of the workforce are Gen Y. In professional service firms, it can be as high as 40-50%. Furthermore, this young pool of talent has different values, attitudes and motivations to those above them. This book provides an engaging and savvy understanding of Gen Y and their difference from other generations. It will help managers and employers to attract, manage and motivate Gen Y more effectively. Moreover, you will think practically about how your understanding of Gen Y can help you make a difference with your customers and clients.

Biografía del autor

Sally Bibb is a director of Talentsmoothie, a consultancy that specialises in Generation Y. She was previously head of business development at The Economist Group. She is the author of three other business books.

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Editorial
Marshall Cavendish
Año de publicación
2010
Idioma
Inglés
ISBN 10 
0462099806
ISBN 13 
9780462099804
Encuadernación
Tapa blanda
Número de páginas
192
Contacto del fabricante
no disponible
Persona responsable
no disponible