The Back of the Napkin: Solving Problems and Selling Ideas with Pictures - Tapa dura

Roam, Dan

 
9780462099477: The Back of the Napkin: Solving Problems and Selling Ideas with Pictures
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ISBN 10: 0462099474 ISBN 13: 9780462099477
Editorial: Marshall Cavendish, 2009

Reseña del editor

This original book provides a whole new way of looking at business problems and ideas. Dan Roam demonstrates how thinking with pictures can help you discover and develop new ideas, solve problems in unexpected ways, and dramatically improve your ability to share your insights with others. Used properly, a simple drawing on a humble napkin is more powerful than Excel or PowerPoint. It can help us crystallise ideas, think outside of the box, and communicate in a way that other people simply get . Drawing on 20 years of visual problem solving combined with recent discoveries in vision science, Roam shows us how to clarify a problem or sell an idea by visually breaking it down using a simple set of visualisation tools. His strategies take advantage of everyone s innate ability to look, see, imagine and show.

Biografía del autor

Dan Roam is the president of Digital Roam Inc., a consultancy firm that helps businesses solve complex problems. His clients include Google, eBay, HBO, and News Corp. He lectures around the world and lives in San Francisco.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Marshall Cavendish
Año de publicación
2009
Idioma
Inglés
ISBN 10 
0462099474
ISBN 13 
9780462099477
Encuadernación
Tapa dura
Número de páginas
288
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9781591841999: The Back Of The Napkin: Solving Problems and Selling Ideas with Pictures

Edición Destacada

ISBN 10:  1591841992 ISBN 13:  9781591841999
Editorial: Portfolio, 2008
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