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Merchants of Culture: The Publishing Business in the Twenty-First Century - Tapa blanda

Thompson, John B.

 
9780452297722: Merchants of Culture: The Publishing Business in the Twenty-First Century
Tapa blanda
ISBN 10: 0452297729 ISBN 13: 9780452297722
Editorial: Plume, 2012

Sinopsis

"All you need to know about the industry at a time of momentous change."
-Drake McFeely, chairman and president, W.W. Norton & Company

For nearly five centuries, the world of book publishing remained largely static. But at the dawn of the twenty-first century, the industry faces a combination of economic pressures and technological change that is forcing publishers to alter their practices and think hard about the future of the book.

John Thompson's riveting account dissects the roles of publishers, agents, and booksellers in the United States and Britain, charting their transformation since the 1960s. Offering an in-depth analysis of how the digital revolution is changing the game today, Merchants of Culture is the one book that anyone with a stake in the industry needs to read.

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Acerca del autor

John B. Thompson is Professor of Sociology at the University of Cambridge and Fellow of Jesus College, Cambridge.

De la contraportada

The world of book publishing is going through turbulent times. For nearly five centuries the methods and practices of book publishing remained largely unchanged, but at the dawn of the 21st century the industry finds itself faced with perhaps the greatest challenges since Gutenberg. A combination of economic pressures and technological change is forcing publishers to alter their practices and think hard about the future of the book in the digital age.

In this book - the first major study of trade publishing for more than 30 years - Thompson situates the current challenges facing the industry in an historical context, analyzing the transformation of trade publishing in the United States and Britain since the 1960s. He gives a detailed account of how the world of trade publishing really works, dissecting the roles of publishers, agents and booksellers and showing how their practices are shaped by a field that has a distinctive structure and dynamic. Against this backdrop Thompson analyzes the impact of the digital revolution on book publishing and examines the pressures that are reshaping the field of trade publishing today.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Plume
Año de publicación
2012
Idioma
Inglés
ISBN 10 
0452297729
ISBN 13 
9780452297722
Encuadernación
Tapa blanda
Número de edición
2
Número de páginas
441
Contacto del fabricante
no disponible
Persona responsable
no disponible