The Crisis Manager: Facing Disasters, Conflicts, and Failures (Routledge Communication Series) - Tapa dura

Lerbinger, Otto

 
9780415892285: The Crisis Manager: Facing Disasters, Conflicts, and Failures (Routledge Communication Series)

Sinopsis

The Crisis Manager offers wise counsel for anticipating and responding to crises as well as taking the steps required to reduce the impact of these events. Author Otto Lerbinger helps readers understand the ways of thinking required for successful crisis management in today’s world.

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Acerca del autor

Otto Lerbinger is Professor Emeritus at Boston University, specializing in corporate public affairs and applying the social sciences to management and communication. He holds a PhD in Economics and Social Science at the Massachusetts Institute of Technology.

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