Communication Research Measures: A Sourcebook (Routledge Communication Series) - Tapa blanda

Libro 223 de 231: Routledge Communication

Rubin, Rebecca B.; Palmgreen, Philip; Sypher, Howard E.

 
9780415871464: Communication Research Measures: A Sourcebook (Routledge Communication Series)

Sinopsis

This sourcebook brings together a variety of scales that measure a number of important communication constructs. The scales presented are drawn from areas of interpersonal, mass, organizational, and instructional communication--areas in which the use of formal, quantitative scales is particularly well developed.



Originally publi

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Acerca del autor

Rebecca B. Rubin (Kent State University, USA) (Author) ,  Alan M Rubin (Kent State University, USA) (Author) ,  Elizabeth E. Graham (Kent State University, USA) (Author) ,  Elizabeth M. Perse (University of Delaware, USA) (Author) ,  David Seibold (University of California at Santa Barbara, USA) (Author)

"Sobre este título" puede pertenecer a otra edición de este libro.

Otras ediciones populares con el mismo título

9780805852431: Communication Research Measures: A Sourcebook (Routledge Communication Series)

Edición Destacada

ISBN 10:  0805852433 ISBN 13:  9780805852431
Editorial: Routledge, 2004
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