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Designing for User Engagement on the Web: 10 Basic Principles - Tapa blanda

 
9780415823470: Designing for User Engagement on the Web: 10 Basic Principles
Tapa blanda
ISBN 10: 0415823471 ISBN 13: 9780415823470
Editorial: Routledge, 2013

Sinopsis

Designing for User Engagement on the Web: 10 Basic Principles is concerned with making user experience engaging. The cascade of social web applications we are now familiar with ― blogs, consumer reviews, wikis, and social networking ― are all engaging experiences. But engagement is an increasingly common goal in business and productivity environments as well. This book provides a foundation for all those seeking to design engaging user experiences rich in communication and interaction.

Combining a handbook on basic principles with case studies, it provides readers with a rich understanding of engagement: extending a welcome, setting the context, making a connection, sharing control, supporting interaction, creating a sense of place, and planning to continue the engagement. Based on research funded by the Society for Technical Communication, the case studies illustrate how designers build community in order to support education, connect kids to community resources, introduce users to other cultures, foster collaboration, encourage activism, and much more.

Whatever your motive, if you aim to create engaging user experiences, you will want to explore Designing for User Engagement on the Web.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Cheryl Geisler is Professor of Interactive Arts and Technology at Simon Fraser University where she is the inaugural Dean of the Faculty of Communication, Art and Technology.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Routledge
Año de publicación
2013
Idioma
Inglés
ISBN 10 
0415823471
ISBN 13 
9780415823470
Encuadernación
Tapa blanda
Número de edición
1
Número de páginas
216
Editor
Geisler Cheryl
Contacto del fabricante
Taylor and Francis, GPSR Taylor and Francis
gpsr@taylorandfrancis.com

Taylor & Francis Verlag GmbH, Kaufingerstraße 24
München
80331
Alemania