Artículos relacionados a Strategies in Global Competition (RLE International...

Strategies in Global Competition (RLE International Business): Selected Papers from the Prince Bertil Symposium at the Institute of International ... Library Editions: International Business) - Tapa blanda

 
9780415752039: Strategies in Global Competition (RLE International Business): Selected Papers from the Prince Bertil Symposium at the Institute of International ... Library Editions: International Business)
Tapa blanda
ISBN 10: 0415752035 ISBN 13: 9780415752039
Editorial: Routledge, 2014

Sinopsis

The main thrust of Part 1 is to give some understanding of the concept of ‘global competition’. In doing so, the chapters rely heavily on industrial studies. Part 2 deals with two different aspects of this change viewed from two different perspectives. The one is economic and more macro: the other political and social and more micro, being concerned with the way in which companies have to utilize their various organisational units and integrate information on a fragmented environment into a strategic whole. Part 3 deals specifically with technology, as the particular segment of the environment which often has the largest impact on future strategies. In Part 4 the perspective of global competition is applied at industry, country and company levels and it is shown that this perspective adds new dimensions to old problems. The final parts address the problem of management in global competition.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Neil Hood (Edited by) ,  Jan-Erik Vahlne (Edited by)

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Routledge
Año de publicación
2014
Idioma
Inglés
ISBN 10 
0415752035
ISBN 13 
9780415752039
Encuadernación
Tapa blanda
Número de edición
1
Número de páginas
416
Editor
Hood Neil, Vahlne Jan-Erik
Contacto del fabricante
Taylor and Francis, GPSR Taylor and Francis
gpsr@taylorandfrancis.com

Taylor & Francis Verlag GmbH, Kaufingerstraße 24
München
80331
Alemania