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The Growth of Global Business (RLE International Business) (Routledge Library Editions: International Business) - Tapa dura

Libro 14 de 20: Routledge Library Editions: International Business
 
9780415639705: The Growth of Global Business (RLE International Business) (Routledge Library Editions: International Business)

Sinopsis

In this book leading contributors look at the development of the evolutionary approach to international business, the internationalization of service industries and the implications of the changing face of Europe for international business in the 1990s. Providing an excellent blend of theory, analysis and case-study material, this volume is a vital resource for students of international business and related fields.

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Acerca del autor

Howard Cox (University of Worcester, University of Reading) (Edited by) ,  Jeremy L Clegg (Edited by) ,  Grazia Ietto-Gillies (London South Bank University, UK) (Edited by)

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