The Graphic Communication Handbook (Media Practice) - Tapa blanda

Downs, Simon

 
9780415557382: The Graphic Communication Handbook (Media Practice)
Tapa blanda
ISBN 10: 0415557380 ISBN 13: 9780415557382
Editorial: Routledge, 2011

Sinopsis

The Graphic Communication Handbook is a comprehensive and detailed introduction to the theories and practices of the graphics industry. It traces the history and development of graphic design, explores issues that affect the industry, examines its analysis through communications theory, explains how to do each section of the job, and advises on entry into the profession. The Graphic Communication Handbook covers all areas within the industry including pitching, understanding the client, researching a job, thumbnail drawings, developing concepts, presenting to clients, working in 2D, 3D, motion graphics and interaction graphics, situating and testing the job, getting paid, and getting the next job. The industry background, relevant theory and the law related to graphic communications are situated alongside the teaching of the practical elements.

Features include:

  • introductions that frame relevant debates
  • case studies, examples and illustrations from a range of campaigns
  • philosophical and technical explanations of topics and their importance.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Simon Downs

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Routledge
Año de publicación
2011
Idioma
Inglés
ISBN 10 
0415557380
ISBN 13 
9780415557382
Encuadernación
Tapa blanda
Número de edición
1
Número de páginas
384
Editor
Curran James
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9780415557375: The Graphic Communication Handbook (Media Practice)

Edición Destacada

ISBN 10:  0415557372 ISBN 13:  9780415557375
Editorial: Routledge, 2011
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