Magazine Editing examines and explains the job of the magazine editor in both its journalistic and managerial aspects. Written by an experienced journalist and former editor, it draws upon the experiences of a number of magazine professionals who were interviewed during the research for this book.
Approaching the editorial role from a practical perspective, this book provides advice on such areas as:
* Becoming an editor
* Working with publishers
* Creating a successful editorial strategy
* Managing the editorial team
* Design and Production issues
* Drawing up an editorial budget
* The Legal Framework
* New Technology and on-line publishing
John Morrish's book will serve as an introduction to aspiring, newly-appointed and experienced editors.
"Sinopsis" puede pertenecer a otra edición de este libro.
"Technical communicators thinking about becoming magazine editors will find Morrish's book helpful." No1, Vol. 52; Pg. 86; ISSN: 0049-3155 -Tom Warren, "Technical Communication, 02/2005
Magazine Editing examines and explains the job of the magazine editor in both its journalistic and managerial aspects. Written by an experienced journalist and former editor, it draws upon the experiences of a number of magazine professionals who were interviewed during the research for this book.
Approaching the editorial role from a practical perspective, this book provides advice on such areas as:
* Becoming an editor
* Working with publishers
* Creating a successful editorial strategy
* Managing the editorial team
* Design and Production issues
* Drawing up an editorial budget
* The Legal Framework
* New Technology and on-line publishing
John Morrish's book will serve as an introduction to aspiring, newly-appointed and experienced editors.
"Sobre este título" puede pertenecer a otra edición de este libro.
(Ningún ejemplar disponible)
Buscar: Crear una petición¿No encuentra el libro que está buscando? Seguiremos buscando por usted. Si alguno de nuestros vendedores lo incluye en IberLibro, le avisaremos.
Crear una petición