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Business: The Key Concepts (Routledge Key Guides) - Tapa blanda

Libro 3 de 53: Routledge Key Guides

Vernon, Mark

 
9780415253246: Business: The Key Concepts (Routledge Key Guides)
Tapa blanda
ISBN 10: 0415253241 ISBN 13: 9780415253246
Editorial: Routledge, 2001

Sinopsis

Here is a practical guide to the essentials of business. This book provides everything you need to know about the key concepts and terms, from accountability to zero-sum game. Everything from management, economics and finance to marketing, organizational behaviour and operations is covered in just the right amount of detail to make things clear and intelligible.

Business: The Key Concepts:

* is detailed yet approachable
* considers new developments in business, notably eBusiness and contemporary business ethics
* covers established subjects, taking an international and strategic perspective that balances theory and practice
* suggests specific further reading for many concepts and also includes an extensive bibliography.

Whether you're already in business and could do with a handy reference guide, or you're a student needing an introduction to the fundamentals, Business: The Key Concepts is the perfect companion.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Mark Wiliams

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Routledge
Año de publicación
2001
Idioma
Inglés
ISBN 10 
0415253241
ISBN 13 
9780415253246
Encuadernación
Tapa blanda
Número de edición
1
Número de páginas
272
Contacto del fabricante
Taylor and Francis, GPSR Taylor and Francis
gpsr@taylorandfrancis.com

Taylor & Francis Verlag GmbH, Kaufingerstraße 24
München
80331
Alemania