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Sinopsis
"Crisis Management Strategy" offers an introduction to the theory and practice of crisis management in modern enterprises. Drawing on the experience of major multinationals world-wide, Simon Booth explores the process of crisis development, management and resolution in a wide range of businesses. Simplistic theories of "functional systems" and "internal weaknesses" are rejected, along with many of the conventional approaches that dominate the way most enterprises tackle crisis. Instead the author offers a new strategic approach based on a thorough understanding of the organization and its environment. The perceptions and attitudes of chief executives in real situations of crisis are weighed alongside the latest theories of crisis planning, to provide students and managers with clearer insight into the experience of crisis, risk and uncertainty in corporate management. All those concerned with strategic management should find an informed approach to the many different aspects of crisis management: planning for change; diagnosing crisis; external and internal crises; and finally, control systems and recovery strategies.
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Reseña del editor
"Crisis Management Strategy" offers an introduction to the theory and practice of crisis management in modern enterprises. Drawing on the experience of major multinationals world-wide, Simon Booth explores the process of crisis development, management and resolution in a wide range of businesses. Simplistic theories of "functional systems" and "internal weaknesses" are rejected, along with many of the conventional approaches that dominate the way most enterprises tackle crisis. Instead the author offers a new strategic approach based on a thorough understanding of the organization and its environment. The perceptions and attitudes of chief executives in real situations of crisis are weighed alongside the latest theories of crisis planning, to provide students and managers with clearer insight into the experience of crisis, risk and uncertainty in corporate management. All those concerned with strategic management should find an informed approach to the many different aspects of crisis management: planning for change; diagnosing crisis; external and internal crises; and finally, control systems and recovery strategies.
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