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Sinopsis
This revised edition provides a practical overall understanding of the techniques of export marketing on a cost-effective basis in a competitive environment. Emphasis is placed on complete professionalism and commitment together with the strategies and techniques to identify and develop profitable overseas markets. Attention is also given to the market entry option and the servicing and management of the overseas market. The book is ideally suited not only for university and polytechnic courses in the United Kingdom but also for those concerned with economies in both developing and advanced countries. The author also wrote "Elements of Export Practice". An ELBS/LPBB edition is available.
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Reseña del editor
This revised edition provides a practical overall understanding of the techniques of export marketing on a cost-effective basis in a competitive environment. Emphasis is placed on complete professionalism and commitment together with the strategies and techniques to identify and develop profitable overseas markets. Attention is also given to the market entry option and the servicing and management of the overseas market. The book is ideally suited not only for university and polytechnic courses in the United Kingdom but also for those concerned with economies in both developing and advanced countries. The author also wrote "Elements of Export Practice". An ELBS/LPBB edition is available.
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Elements of Export Marketing and Management
Publicado por
Chapman & Hall, 1990
ISBN 10: 041235540X
ISBN 13: 9780412355400
Antiguo o usado
Paperback
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR003714198
Cantidad disponible: 1 disponibles
Imagen de archivo
Elements of Export Marketing and Management
Publicado por
Chapman & Hall, 1990
ISBN 10: 041235540X
ISBN 13: 9780412355400
Antiguo o usado
Tapa blanda
Librería: MusicMagpie, Stockport, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Very Good. 1752636992. 7/16/2025 3:36:32 AM. Nº de ref. del artículo: U9780412355400
Cantidad disponible: 1 disponibles
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Elements of Export Marketing and Management
Publicado por
Pearson plc, 1990
ISBN 10: 041235540X
ISBN 13: 9780412355400
Antiguo o usado
Tapa blanda
Librería: Better World Books Ltd, Dunfermline, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Nº de ref. del artículo: 44907656-75
Cantidad disponible: 1 disponibles
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Elements of Export Marketing and Management
Librería: AwesomeBooks, Wallingford, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. Elements of Export Marketing and Management This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Nº de ref. del artículo: 7719-9780412355400
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Elements of Export Marketing and Management
Librería: Bahamut Media, Reading, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Nº de ref. del artículo: 6545-9780412355400
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Elements of Export Marketing and Management
Publicado por
Thomson Learning, 1990
ISBN 10: 041235540X
ISBN 13: 9780412355400
Antiguo o usado
Taschenbuch
Librería: NEPO UG, Rüsselsheim am Main, Alemania
Calificación del vendedor: 5 de 5 estrellas
Taschenbuch. Condición: Gut. 384 Seiten ex Library Book sus einer wissenschaftlichen Bibliothek Sprache: Englisch Gewicht in Gramm: 469. Nº de ref. del artículo: 288761
Cantidad disponible: 1 disponibles
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Elements of Export: Marketing and Management
Publicado por
Chapman & Hall, 1990
ISBN 10: 041235540X
ISBN 13: 9780412355400
Antiguo o usado
Tapa blanda
Librería: Anybook.com, Lincoln, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780412355400. Nº de ref. del artículo: 9820229
Cantidad disponible: 1 disponibles
Imagen de archivo
Elements of Export Marketing and Management
Publicado por
Pearson plc, 1990
ISBN 10: 041235540X
ISBN 13: 9780412355400
Antiguo o usado
Tapa blanda
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Nº de ref. del artículo: 44907656-75
Cantidad disponible: 1 disponibles