The Case Against Reality: Why Evolution Hid the Truth from Our Eyes - Tapa dura

A masterpiece of logic, rationality, science, and mathematics. Read this book carefully and you will forever change your understanding of reality, both that of the universe and your own self.--Deepak Chopra, author of The Healing Self

Hoffman's truly radical theory will force us to ponder reality in a completely different light. Handle with care. Your perception of the world around you is about to be dismantled!--Chris Anderson, author of TED Talks

Think you know what's really out there? Read this breathtaking, whistle-stop tour of a book that illuminates all the profound weirdness masked by our experience and assumptions.--David Eagleman, best-selling author of The Brain and Incognito

A fresh view into who we truly are--one that transcends the perceptions that we accept as reality. Hoffman unapologetically takes us down a rabbit hole where we learn that all reality is virtual and that truth lies solely in you, the creator.--Rudolph Tanzi, coauthor of Super Brain

Captivating and courageous...anyone who reads this book will likely never look at the world the same way again. Hoffman challenges us to rethink some of the most basic foundations of neuroscience and physics, which could prove to be exactly what we need to make progress on the most difficult questions we face about the nature of reality.--Annaka Harris, author of Conscious

In the mood to have your mind blown? In this fascinating, deeply original, and wonderfully engaging book, Hoffman takes us on a tour of the uncharted territory where cognitive science, fundamental physics, and evolutionary biology meet-- and where the nature of reality hangs in the balance. You'll never look at the world-- or, rather, your interface-- the same way again.--Amanda Gefter, author of Trespassing on Einstein's Lawn

Woody Allen once said, 'I hate reality, but . . . where else can you get a good steak dinner?' Hoffman turns that joke on its head: What we have always been after is the steak dinner; what we call reality is our best adapted strategy for getting it. Sink your teeth into that!--Christopher A. Fuchs, professor of physics, University of Massachusetts Boston

This book is a must-read if you want to bring your understanding of 'reality' in sync with the way the World is. You are in for some major surprises and mind expanding. A good read that will set you thinking about yourself, others and the world.--Jan Koenderink, author of Color for the Sciences

Do we see the world as it truly is? In The Case Against Reality, cognitive scientist Donald Hoffman says no- our visual perceptions are not a window on reality, but instead are interfaces constructed by natural selection. What we see is not unlike the file icons on our computer desktops: while shaped like a small page on our screens, the files themselves are made of a series of numbers, of ones and zeros stored in an intangible way. In a similar way, Hoffman argues, evolution has shaped our perceptions into illusions. The sensory simplifications that once maximized our reproductive fitness are now impressions that can be manipulated by marketing and design. Drawing on thirty years of Hoffman's own research, as well as work in evolutionary biology, game theory, neuroscience, computer science, information theory, and philosophy, The Case Against Reality explains why the world is nothing like what we see through our eyes.