Zoom: How 12 Exceptional Companies Are Navigating the Road to the Next Economy - Tapa dura

Citrin, James M.

 
9780385501316: Zoom: How 12 Exceptional Companies Are Navigating the Road to the Next Economy

Sinopsis

Profiles the companies that are most successfully merging traditional and e-commerce business practices, identifying the principles that can be used to effectively redirect thinking, resources, and energy. 30,000 first printing.

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Acerca del autor

JAMES M. CITRIN is the managing director of Spencer Stuart's Global Communications and Media Practice. The coauthor, with Thomas Neff, of Lessons from the Top, Cirtrin has a regular column in Business 2.0, has written for The New York Times and Strategy+Business, and has appeared on CNBC, CNN, NBC, and many other national business forums. He lives in New Canaan, Connecticut.

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