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Humanizing Visual Design: The Rhetoric of Human Forms in Practical Communication (Routledge Studies in Technical Communication, Rhetoric, and Culture) - Tapa blanda

Libro 2 de 11: Routledge Studies in Technical Communication, Rhetoric, and Culture

Kostelnick, Charles

 
9780367730963: Humanizing Visual Design: The Rhetoric of Human Forms in Practical Communication (Routledge Studies in Technical Communication, Rhetoric, and Culture)
Tapa blanda
ISBN 10: 0367730960 ISBN 13: 9780367730963
Editorial: Routledge, 2020

Sinopsis

This book analyzes the role that human forms play in visualizing practical information and in making that information understandable, accessible, inviting, and meaningful to readers―in short, "humanizing" it.

Although human figures have long been deployed in practical communication, their uses in this context have received little systematic analysis. Drawing on rhetorical theory, art history, design studies, and historical and contemporary examples, the book explores the many rhetorical purposes that human forms play in functional pictures, including empowering readers, narrating processes, invoking social and cultural identities, fostering pathos appeals, and visualizing data.

The book is aimed at scholars, teachers, and practitioners in business, technical, and professional communication as well as an interdisciplinary audience in rhetoric, art and design, journalism, engineering, marketing, science, and history.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Charles Kostelnick is Professor of English at Iowa State University, USA

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Routledge
Año de publicación
2020
Idioma
Inglés
ISBN 10 
0367730960
ISBN 13 
9780367730963
Encuadernación
Tapa blanda
Número de edición
1
Número de páginas
298
Contacto del fabricante
no disponible
Persona responsable
Buchpark GmbH
gpsr@buchpark.de

Krügerweg 1
Trebbin
Brandenburg
14959
Alemania

Otras ediciones populares con el mismo título

9781138071513: Humanizing Visual Design: The Rhetoric of Human Forms in Practical Communication (Routledge Studies in Technical Communication, Rhetoric, and Culture)

Edición Destacada

ISBN 10:  113807151X ISBN 13:  9781138071513
Editorial: Routledge, 2019
Tapa dura