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An Introduction to News Product Management: Innovation for Newsrooms and Readers - Tapa dura

Kiesow, Damon

 
9780367724344: An Introduction to News Product Management: Innovation for Newsrooms and Readers

Sinopsis

Drawing on innovations in the business of journalism, this book offers a comprehensive guide to using the human-centred design methods of product management to serve readers and bolster digital success in news organisations.

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Acerca del autor

Damon Kiesow is Knight Chair in Journalism Innovation at the Missouri School of Journalism, USA.

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